EP30 Jason Lau Talks Pricing, Studios, Fashion and Commercial Photography

The Camera Life

Today we chat with Jason Lau. Jason is a Sony shooter who runs a successful commercial and fashion photography business in Melbourne, Australia. He also teaches Commercial Photography at university and runs not one but two successful studio spaces with his business partner.

Jason's IG for commercial and fashion work.

https://www.instagram.com/jasonlauphotos/

Jason's Moto Content:

https://www.instagram.com/jasonlphotos/

Jason's Photography

https://www.jasonlauphotography.com/

The Studios:

https://www.lumistudio.net/

https://www.fabrikspace.com.au/

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THE CAMERA LIFE - LIVE PHOTOGRAPHY PODCAST

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➡Blog: https://luckystraps.com/the-camera-life

➡YouTube: https://www.youtube.com/@the_camera_life

➡IG: https://www.instagram.com/the_camera_life_podcast

➡Spotify: https://open.spotify.com/show/1dC4kPNrLORz2ASrukyOS5?si=18c6fd2534cf4d97

➡Apple: https://podcasts.apple.com/au/podcast/the-camera-life/id1760304677

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CONNECT WITH US

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Greg Cromie - Writer and Photographer

➡IG: https://www.instagram.com/gcromie/

➡Greg's Blog: https://gregcromie.blog/

Justin Castles - Photographer and Founder of Lucky Straps

➡IG: https://www.instagram.com/justincastles

Jim Aldersey - Wedding and Boudoir Photographer

➡IG: https://www.instagram.com/jimaldersey/

➡Wedding IG: https://www.instagram.com/justinandjim/

0:00 Introduction to the Podcast
2:25 Guest Introduction: Jason Lau
10:38 Jason’s Journey into Photography
18:56 Transition from Film to Digital Photography
27:40 Exploring Jason’s Studio Spaces
35:55 Building a Photography Business from Scratch
44:22 Pricing Strategies for Photographers
58:12 Commercial Photography: Goals and Value
1:12:10 Balancing Passion Projects and Paid Work
1:25:30 The Role of Licensing and Image Usage
1:40:50 Advice for New Photographers
1:54:40 The Importance of Collaboration in Photography
2:05:15 Jason’s Current Work and Teaching
2:18:00 Closing Thoughts and Future Projects

Join us as Jason Lau, a commercial photographer and university lecturer, dives deep into the business of photography. Jason shares his journey from film to digital, insights on pricing strategies, managing studios, and the importance of aligning with clients’ goals. Packed with practical advice for photographers at all levels, this episode sheds light on building a sustainable career in photography while balancing passion and profession. Don’t miss the valuable tips on licensing and creating impactful images. Perfect for photographers aiming to enhance their craft and business acumen!