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Advertising's 40 Under 40 with Sarah Hofstetter 12/24/16
Manage episode 224774937 series 2474923
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Sarah Hofstetter is the global CEO of 360i, a premier digital advertising agency. Sarah has received numerous awards, including Advertising Agency’s “40 Under 40”. Her company, 360i, is the only ad agency to be named the Top Third Agency in “Advertising Age’s Agency A-List” for three years in a row. Sarah shares her story about how she went from a Journalism major to an advertising executive. In just 10 years, she ran PR for a public company, launched her own company, and then joined 360i; ultimately becoming its CEO. Now she creates brand strategy for major companies such as Kraft Foods, Coca-Cola, HBO, OREO, and many more. In this episode, we discuss Sarah’s insights, as well as lessons she learned along her journey.
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