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Loyalkaspar's Beat Baudenbacher on the Power of Symbols
Manage episode 270042531 series 1458929
Контент предоставлен The Daily Brief Podcast | Promax. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией The Daily Brief Podcast | Promax или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
It’s arguably been a summer of symbols, starting with the death of George Floyd on Memorial Day, rejuvenating the #BlackLivesMatter movement; to watching the simple face mask become the symbol of a nation divided; to seeing iconic but problematic brands, such as Aunt Jemimah, Uncle Ben, the Washington Redskins and several more get pulled from their previously public-facing positions.
What it all proves is that symbols have power and that people need to think about the nuances of what those symbols mean before just blithely accepting them. In a conversation recorded just after July 4, Loyalkaspar Chief Creative Officer Beat Baudenbacher joins to talk about the power of symbols and what that power means for brands. rjhxEzyE92abvR2yts1C
…
continue reading
What it all proves is that symbols have power and that people need to think about the nuances of what those symbols mean before just blithely accepting them. In a conversation recorded just after July 4, Loyalkaspar Chief Creative Officer Beat Baudenbacher joins to talk about the power of symbols and what that power means for brands. rjhxEzyE92abvR2yts1C
102 эпизодов
Поделиться
Manage episode 270042531 series 1458929
Контент предоставлен The Daily Brief Podcast | Promax. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией The Daily Brief Podcast | Promax или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
It’s arguably been a summer of symbols, starting with the death of George Floyd on Memorial Day, rejuvenating the #BlackLivesMatter movement; to watching the simple face mask become the symbol of a nation divided; to seeing iconic but problematic brands, such as Aunt Jemimah, Uncle Ben, the Washington Redskins and several more get pulled from their previously public-facing positions.
What it all proves is that symbols have power and that people need to think about the nuances of what those symbols mean before just blithely accepting them. In a conversation recorded just after July 4, Loyalkaspar Chief Creative Officer Beat Baudenbacher joins to talk about the power of symbols and what that power means for brands. rjhxEzyE92abvR2yts1C
…
continue reading
What it all proves is that symbols have power and that people need to think about the nuances of what those symbols mean before just blithely accepting them. In a conversation recorded just after July 4, Loyalkaspar Chief Creative Officer Beat Baudenbacher joins to talk about the power of symbols and what that power means for brands. rjhxEzyE92abvR2yts1C
102 эпизодов
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Похожие на The Daily Brief Podcast | Promax
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
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An independent radio station from Tel Aviv. For music lovers by music lovers.
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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