Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Personal Branding for Doctors and Other Professional Services with Rosella Papale
Manage episode 342348928 series 2394638
Контент предоставлен Scalable Media Network. Весь контент подкастов, включая выпуски, графику и описания подкастов, загружается и предоставляется непосредственно Scalable Media Network или его партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
How would you react if you learned your doctor was a social media influencer?
On today's episode, host Mark de Grasse sits down with Rosella Papale from Briggs Hub to discuss creating memorable brands for the more "serious" professionals. Rosella is a trained medical doctor and a brand marketing nerd on a mission to bring brands to life for entrepreneurs and medical physicians.
Nurses and doctors are now on social sites like TikTok lip-syncing and educating their patients. But is this act eroding patients' trust? Rosella believes it does the opposite. Social media is the place to build trust. And there's no better place to build that trust than the testy waters of TikTok.
Listen in to learn how medical practitioners are building trust through social media - and how marketing and personal branding can work together.
IN THIS EPISODE, YOU'LL LEARN:
- Elements of branding in marketing
- Personal branding for doctors
- How doctors are using TikTok to educate patients
- Should you have a website for your personal brand?
- Tips for creating content for your brand
- Brand personality and how to build an unforgettable brand
- Actions that can potentially kill your brand
- Ethical personal branding for doctors
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
- Higgs-hub.com
- Connect with Rosella on Instagram
- Higgs Hub on Instagram
OUR PARTNERS:
- 7 Levels of Scale Workbook
- Find out your Leadership Trust Score at Ready to Lead.
- Listen to the #1 Digital Marketing Podcast, Perpetual Traffic
Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? Connect with us on Apple Podcasts and leave us a review!
This Month's Sponsors:
- Conversion Fanatics - Conversion Rate Optimization Agency
- Get 50% Off Monthly Blog Writing Service - BKA Content
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- Perpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!
- Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss
Mentioned in this episode:
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382 эпизодов
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Manage episode 342348928 series 2394638
Контент предоставлен Scalable Media Network. Весь контент подкастов, включая выпуски, графику и описания подкастов, загружается и предоставляется непосредственно Scalable Media Network или его партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
How would you react if you learned your doctor was a social media influencer?
On today's episode, host Mark de Grasse sits down with Rosella Papale from Briggs Hub to discuss creating memorable brands for the more "serious" professionals. Rosella is a trained medical doctor and a brand marketing nerd on a mission to bring brands to life for entrepreneurs and medical physicians.
Nurses and doctors are now on social sites like TikTok lip-syncing and educating their patients. But is this act eroding patients' trust? Rosella believes it does the opposite. Social media is the place to build trust. And there's no better place to build that trust than the testy waters of TikTok.
Listen in to learn how medical practitioners are building trust through social media - and how marketing and personal branding can work together.
IN THIS EPISODE, YOU'LL LEARN:
- Elements of branding in marketing
- Personal branding for doctors
- How doctors are using TikTok to educate patients
- Should you have a website for your personal brand?
- Tips for creating content for your brand
- Brand personality and how to build an unforgettable brand
- Actions that can potentially kill your brand
- Ethical personal branding for doctors
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
- Higgs-hub.com
- Connect with Rosella on Instagram
- Higgs Hub on Instagram
OUR PARTNERS:
- 7 Levels of Scale Workbook
- Find out your Leadership Trust Score at Ready to Lead.
- Listen to the #1 Digital Marketing Podcast, Perpetual Traffic
Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? Connect with us on Apple Podcasts and leave us a review!
This Month's Sponsors:
- Conversion Fanatics - Conversion Rate Optimization Agency
- Get 50% Off Monthly Blog Writing Service - BKA Content
More Resources from Scalable
More Shows You'll Love
- Perpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!
- Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss
Mentioned in this episode:
[Free Download] DigitalMarketer's Canva Holiday Promo Pack
Grab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!
382 эпизодов
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Похожие на The DigitalMarketer Podcast
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
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…
continue reading
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continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
Player FM - приложение для подкастов
Работайте офлайн с приложением Player FM !
Работайте офлайн с приложением Player FM !
