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Episode 33: Subject Line Best Practices
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In episode 33 of the Email Sound Booth Podcast, Liz Wilcox delves into the topic of email subject lines. She highlights the importance of keeping subject lines short but descriptive, making them curiosity-inducing, and varying their format. Liz categorizes subject lines into various types including questions, personalized, numbered/brackets, funny, emoji, curiosity-based, and urgent/time-based. She also shares tips on how to write effective subject lines, the benefit of experimenting with them, and why it's crucial to write the subject line after drafting the email. Additionally, Liz offers resources for further help, including her own free tools and ChatGPT.
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