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Unlocking the Power of Expired Listings: A High-Potential Lead Source for Real Estate Agents
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In this episode of the *HyperFast Show*, Dan Lesniak discusses one of the most underutilized lead sources in real estate: expired listings. He explains how expired listings present a constant and cost-effective opportunity to generate seller leads and attract move-up buyers, especially in the current market where expired listings are on the rise. Dan shares practical strategies, including cold calling, door knocking, and using services like RedX to automate and optimize the process. He emphasizes the importance of persistence, daily action, and storytelling to turn these leads into success stories.
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Join Dan as he discusses:
- The increasing availability of expired listings in 2024 and why many agents are missing out on this lead source.
- Effective strategies to convert expired listings into sellers, including cold calling, door knocking, and leveraging automation tools like RedX.
- How to build long-term success by using social proof and success stories to attract more expired listings through social media.
Notable Quote
"Getting told ‘no’ by 20 people is worth it to get that one ‘yes’ appointment for an expired listing that will pay you a great commission. Just get out of your way and do it." -Dan Lesniak
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