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When you’re growing your email list, but subscribers aren’t converting to clients
Manage episode 374893956 series 3340848
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In today's episode, we're diving deep into the common misconceptions about email lists and the reality of how to truly convert subscribers into clients. If you've ever felt that despite growing your email list, you're not seeing a steady stream of clients, this episode is for you.
In this episode we cover:
1. The Myth of the 'Steady Stream'
- The misconception about committing to email list growth equating to a consistent client influx.
- The pitfalls of solely relying on ad campaigns and regular emails.
2. Three Pillars of Email Conversion Success:
- Maximising the Impact: Learn how to get the most out of every resource and piece of content you produce. Remember Episode 5? We're building on that!
- The importance of downloading rates and creating engagement from the start.
- Curating a Personal Journey: Discover how to make your subscribers feel connected, known, and valued.
- The overlooked treasure of welcome sequences and their potential impact.
- Decreasing the Conversion Time: Accelerate the journey from subscriber to client. Are you utilizing segmentation?
- The transformative power of segmenting and focusing on active subscribers.
3. Real-life Case Studies:
- How tweaking email sequences can drastically improve engagement rates.
- Harnessing the power of podcasts and integrating them into the subscriber's journey.
4. Practical Action Steps:
- How to keep your email content fresh, relevant, and targeted.
- Strategies for segmenting your audience and providing exclusive opportunities.
Links & resources mentioned in the episode:
If you enjoyed the podcast, here are some ways you can be a part of my world:
Social:
Love Instagram? Click here to watch a video I made on the Warm audience trap (hint, it's something almost every client struggles with!)
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Free Resource:
Ready to grow an audience of people who WANT you to sell to them? Radical idea I know, but it shouldn’t be! Click here to get access to my step by step guide to using simple, effective ads to build & nurture a community of superfans,
Work together:
Ready to build an audience of superfans who are excited and ready to buy from you?
Whether you are just starting with Meta (Facebook & Instagram) Ads, you have dabbled but want to build your confidence with your first funnel, or you're already killing it and you're ready for fast growth - I can help! Click here to choose the best option for you
Got questions?
Email me here: hello@sophiegriffiths.co
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