#25 Facebook is Meta, Iceland's hilarious Meta ad, LinkedIn goes Fiverr style

The Marketer

Welcome to Episode 25 of The Marketer with Carma Levene & Clayton Smith, where we chat all things marketing, digital marketing, social media and beyond. See below show notes for news links from today's episode.

Big Hits

1. Facebook rebrand

https://about.fb.com/news/2021/10/facebook-company-is-now-meta/

2. Iceland Ad takes aim at Zucks

https://gizmodo.com/iceland-skewers-mark-zuckerbergs-metaverse-with-new-tou-1848044804

3. Big UK companies using staff to drive tiktok

https://www.theguardian.com/business/2021/nov/05/shop-workers-tiktok-stars-home-spun-video-clips

4. LinkedIn goes Fiver style with new platform for freelancers

https://techcrunch.com/2021/10/27/linkedin-rolls-out-its-freelance-services-marketplace-globally-after-picking-up-2m-users-in-smaller-us-beta/

Album Cuts

1. Rare being on Gruen. Latest Gruen.

https://www.linkedin.com/feed/update/urn:li:activity:6861872721412915200/

2. Facebook to remove some detailed targeting options as of January 2022

https://www.facebook.com/business/news/removing-certain-ad-targeting-options-and-expanding-our-ad-controls

3. Grill’d Inspired Unemployed + Onlyfans

https://www.marketingmag.com.au/news-c/the-inspired-unemployed-grilld-and-onlyfans-make-an-unlikely-collaboration/

4. Facebook shuts down facial recognition

https://about.fb.com/news/2021/11/update-on-use-of-face-recognition/

5. YouTube removes dislike count

https://blog.youtube/news-and-events/update-to-youtube/

6. Ladbrokes pinged

https://mumbrella.com.au/ladbrokes-mark-wahlberg-ad-breaches-ad-standards-for-violence-712818

7. Game On Mole

https://www.gameonmole.com.au/

Events

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