Changing the way people shop on their phones with Snapcommerce
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In this episode of The Path, Yash Patel, General Partner at Telstra Ventures, and Hussein Fazal, co-founder and CEO of Snapcommerce, discuss personalized messaging and its role in changing the way people shop on their smartphones, the role of the celebrity investor (like Steph Curry), trusting your business partners and employee culture.
Snapcommerce, formerly Snaptravel, found its niche by working out what the customer used messaging for. Now its mission is to “change the way people shop on their phones.”