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The Great Media Arbitrage: How Craig Fuller Built FreightWaves

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Manage episode 398639977 series 3489338
Контент предоставлен Turner Novak. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Turner Novak или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

Craig Fuller is the Founder and CEO of FreightWaves, a media company and data provider for the global supply chain. He’s also the CEO of Flying Media Group, which he founded in 2021 to acquire Flying Magazine, the largest US-based print magazine for the aviation industry. This conversation is split into three parts: a crash course on logistics and supply chains, how to build and run a media company, and finally all things print magazines.
Topics discussed include:

  • (00:00) Intro
  • (02:39) Why logistics is the most important industry no one talks about
  • (04:23) The rise of deglobalization
  • (11:07) How Colombia benefits from US manufacturing
  • (14:52) Why Craig’s watching US onshoring and Mexican nearshoring
  • (18:18) How the supply chain function is changing
  • (28:59) The US labor availability problem
  • (32:40) Why AI will never fully replace humans in media
  • (34:56) The early days of FreightWaves
  • (41:04) Predicting recessions months before it shows up in data
  • (48:51) Why logistics is the best barometer of the global economy
  • (52:44) Taking 12+ months to raise FreightWaves first venture round
  • (59:24) Surviving COVID with only two months of runway
  • (01:05:20) How FreightWaves accidentally became a media business
  • (01:08:15) Why the best startups make low risk, high upside decisions
  • (01:13:27) Why media business are the arbitrage opportunity this decade
  • (01:15:55) Getting 200%+ IRR’s buying print magazines, starting with flying
  • (01:17:50) Building his own airport and flying community
  • (01:30:16) Almost failing to turnaround his first magazine acquisition
  • (01:39:06) His non-intuitive lessons from building media businesses
  • (01:43:39) Craig’s favorite media businesses
  • (01:48:50) How to build a brand in media

Referenced:

https://www.freightwaves.com/

https://www.flyingmag.com/

Where to find Craig:

Twitter: https://twitter.com/FreightAlley

LinkedIn: https://www.linkedin.com/in/incab

Where to find Turner:

Newsletter: https://www.thespl.it

Twitter: https://twitter.com/TurnerNovak

Banana Capital: https://bananacapital.vc

Want to sponsor the show? https://docs.google.com/forms/d/e/1FAIpQLSebvhBlDDfHJyQdQWs8RwpFxWg-UbG0H-VFey05QSHvLxkZPQ/viewform

  continue reading

60 эпизодов

Artwork
iconПоделиться
 
Manage episode 398639977 series 3489338
Контент предоставлен Turner Novak. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Turner Novak или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

Craig Fuller is the Founder and CEO of FreightWaves, a media company and data provider for the global supply chain. He’s also the CEO of Flying Media Group, which he founded in 2021 to acquire Flying Magazine, the largest US-based print magazine for the aviation industry. This conversation is split into three parts: a crash course on logistics and supply chains, how to build and run a media company, and finally all things print magazines.
Topics discussed include:

  • (00:00) Intro
  • (02:39) Why logistics is the most important industry no one talks about
  • (04:23) The rise of deglobalization
  • (11:07) How Colombia benefits from US manufacturing
  • (14:52) Why Craig’s watching US onshoring and Mexican nearshoring
  • (18:18) How the supply chain function is changing
  • (28:59) The US labor availability problem
  • (32:40) Why AI will never fully replace humans in media
  • (34:56) The early days of FreightWaves
  • (41:04) Predicting recessions months before it shows up in data
  • (48:51) Why logistics is the best barometer of the global economy
  • (52:44) Taking 12+ months to raise FreightWaves first venture round
  • (59:24) Surviving COVID with only two months of runway
  • (01:05:20) How FreightWaves accidentally became a media business
  • (01:08:15) Why the best startups make low risk, high upside decisions
  • (01:13:27) Why media business are the arbitrage opportunity this decade
  • (01:15:55) Getting 200%+ IRR’s buying print magazines, starting with flying
  • (01:17:50) Building his own airport and flying community
  • (01:30:16) Almost failing to turnaround his first magazine acquisition
  • (01:39:06) His non-intuitive lessons from building media businesses
  • (01:43:39) Craig’s favorite media businesses
  • (01:48:50) How to build a brand in media

Referenced:

https://www.freightwaves.com/

https://www.flyingmag.com/

Where to find Craig:

Twitter: https://twitter.com/FreightAlley

LinkedIn: https://www.linkedin.com/in/incab

Where to find Turner:

Newsletter: https://www.thespl.it

Twitter: https://twitter.com/TurnerNovak

Banana Capital: https://bananacapital.vc

Want to sponsor the show? https://docs.google.com/forms/d/e/1FAIpQLSebvhBlDDfHJyQdQWs8RwpFxWg-UbG0H-VFey05QSHvLxkZPQ/viewform

  continue reading

60 эпизодов

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