How to Use AI to Supercharge Product-Led Growth (with Ramli John, Dani Grant, and Anuj Adhiya)

The Product Manager

In today's rapidly evolving tech landscape, Product-Led Growth (PLG) has emerged as a pivotal strategy for companies aspiring to thrive. At the heart of a successful PLG approach lies an outstanding product—one that effortlessly captivates users and inspires them to share their experience with others.

In this episode, Hannah Clark is joined by Ramli John (Founder of Delight Path), Dani Grant (CEO of Jam.dev), and Anuj Adhiya (Expert In Residence at Techstars) to delve into the transformative power of PLG, especially in conjunction with Artificial Intelligence (AI).

Resources from this episode:

• Subscribe to The Product Manager newsletter
• Check out this episode’s sponsor: Wix Studio
• Connect with Ramli, Dani, and Anuj on LinkedIn
• Check out Delight Path, Jam.dev, and Techstars

Разделы

1. How to Use AI to Supercharge Product-Led Growth (with Ramli John, Dani Grant, and Anuj Adhiya) (00:00:00)

2. Ramli John's Insights on Onboarding (00:01:16)

3. Dani Grant on Balancing Growth and Engagement (00:02:12)

4. Anuj Adhiya's Unique Approach to PLG (00:03:49)

5. The Intersection of AI and PLG (00:05:51)

6. AI and PLG Strategies (00:07:58)

7. AI in the Acquire Stage of PLG (00:09:11)

8. AI in the Activate Stage of PLG (00:12:48)

9. AI in the Retention Stage of PLG (00:19:07)

10. Combining Quant and Qual Data with AI (00:22:52)

11. Breaking Down Departmental Silos with AI (00:25:05)

12. Expanding with AI: Practical Examples (00:29:20)

13. Building AI-Enhanced PLG Strategy (00:32:20)

14. Mitigating AI Bias in PLG Strategies (00:38:22)

15. AI vs. Traditional Support in 2024 (00:41:47)

16. Balancing AI Personalization with User Privacy (00:45:17)