Marco Trada, Director eCommerce at Leroy Merlin | 🎙️ The New Age of DIY : How Leroy Merlin is Blending Tradition with Technology #4
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This episode of 'The Retail Spotlight' features an exciting conversation between our founder and host, Mitul Jain, and Marco Trada, Director eCommerce at Leroy Merlin.
Most traditional retailers struggle to figure out omnichannel and the DIY space is one where its even harder to get it right. In this power-packed episode, Marco shares his invaluable insights on the scale of eCommerce in their business, the ways in which stores and digital are collaborating to create a truly omnichannel experience, and the ongoing battle with Temu. 🚀
This is an episode you won't want to miss!
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