Episode 223 | Micron's Vision for Safer Roads: How Memory Drives the Future of Autonomous Vehicles

The Road to Autonomy

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Bruce Franklin, Senior Directive of Automotive, Micron joined Grayson Brulte on The Road to Autonomy podcast to discuss the crucial role of memory in autonomous vehicles and the broader automotive industry.

Micron has been a key player in automotive memory for over 30 years, with a steadfast commitment to quality, safety, and innovation. Memory requirements in cars has evolved over the years from no memory to basic infotainment systems to advanced driver assistance systems (ADAS) to memory that enables autonomous vehicles to operate safely.

Episode Chapters

0:00 Micron's Automotive Business

9:14 In-Vehicle User Experience

11:42 Micron's Approach to Autonomy

21:03 Driver Monitoring

24:38 What if a Vehicle Did Not have Memory?

26:39 Memory for Different Vehicle Platforms and Sensors

32:31 Investing in ISO Standards

37:37 Future of Micron

39:08 Key Takeaways

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