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Creating Demand with Abhay Singh, Head of Demand Gen and RevOps at Mesh #90
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Контент предоставлен Minuttia. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Minuttia или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In this episode of The SaaS SEO Show, we’ve interviewed Abhay Singh, Head of Demand Gen and RevOps at Mesh, and discussed demand generation, attribution, and more.
************************
Timestamps:
- (01:10) - Who is Abhay Singh?
- (02:01) - Abhay’s background.
- (04:00) - What is Mesh?
- (06:12) - Performance enablement at HR.
- (06:52) - Abhay’s biggest learnings at demand gen.
- (10:26) - How to identify effective channels?
- (15:22) - Communicating marketing ROI with C-level executives.
- (17:06) - How can value be measured on ‘dark social’?
- (21:45) - Content marketing contribution to creating demand at Mesh.
- (23:15) - Abhay’s thoughts on original content.
- (28:16) - Use cases of ChatGPT.
- (31:34) - The future of SaaS marketing.
- (35:54) - Learn more about Abhay and Mesh and get in touch.
- (36:30) - Outro
************************
Useful Links:
Website: https://www.mesh.ai/
Abhay on LinkedIn: https://www.linkedin.com/in/singhabhay/
************************
Stay Tuned:
► Website: https://minuttia.com
► YouTube: https://bit.ly/2DHaJNr
► LinkedIn: https://bit.ly/2BZJmhb
************************
Don’t forget to leave us a five-star review and subscribe to our YouTube channel.
112 эпизодов
Поделиться
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Last successful fetch was on April 26, 2024 16:02 (
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Manage episode 381460710 series 2993543
Контент предоставлен Minuttia. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Minuttia или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In this episode of The SaaS SEO Show, we’ve interviewed Abhay Singh, Head of Demand Gen and RevOps at Mesh, and discussed demand generation, attribution, and more.
************************
Timestamps:
- (01:10) - Who is Abhay Singh?
- (02:01) - Abhay’s background.
- (04:00) - What is Mesh?
- (06:12) - Performance enablement at HR.
- (06:52) - Abhay’s biggest learnings at demand gen.
- (10:26) - How to identify effective channels?
- (15:22) - Communicating marketing ROI with C-level executives.
- (17:06) - How can value be measured on ‘dark social’?
- (21:45) - Content marketing contribution to creating demand at Mesh.
- (23:15) - Abhay’s thoughts on original content.
- (28:16) - Use cases of ChatGPT.
- (31:34) - The future of SaaS marketing.
- (35:54) - Learn more about Abhay and Mesh and get in touch.
- (36:30) - Outro
************************
Useful Links:
Website: https://www.mesh.ai/
Abhay on LinkedIn: https://www.linkedin.com/in/singhabhay/
************************
Stay Tuned:
► Website: https://minuttia.com
► YouTube: https://bit.ly/2DHaJNr
► LinkedIn: https://bit.ly/2BZJmhb
************************
Don’t forget to leave us a five-star review and subscribe to our YouTube channel.
112 эпизодов
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Похожие на The SaaS SEO Show
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
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continue reading
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Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
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