149: The Power of Packages: Rethinking Per-Session Pricing

The Successful Nurse Coaches ™

In this episode, we dive into why nurse coaches should move away from per-session pricing and embrace package-based offerings. Shelby and Laura reflect on the initial mindset of pricing sessions individually when we were newbie caoches and how that evolved into a more effective strategy.

Key Topics Covered:

• The drawbacks of per-session pricing compared to coaching, therapy, or energy work.
• Situations where single sessions might still work (e.g., front-end offers, low-cost health blueprints, workshops).
• The benefits of packages: increased commitment, deeper transformations, predictable income, and better client outcomes.
• Tips on designing impactful packages and effectively communicating their value.

Actionable Takeaways:

• Understand how package-based pricing leads to better client commitment and transformation.
• Learn to design packages that reflect the true value of your coaching.
• Improve your sales approach to communicate the benefits of packages effectively.

Tune in to discover how shifting to package pricing can enhance both your business stability and client success!

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