Episode 318: Henrik Werdelin - Entrepreneur, Author, BarkBox Co-Founder

The VentureFizz Podcast

Episode #318 of The VentureFizz Podcast features Henrik Werdelin, entrepreneur & author. Incubators are not a new thing but some are certainly more successful than others. Take prehype, a venture development firm in New York City where Henrik is a Founding Partner. It has holdings in major success stories like BarkBox and Ro, plus over a dozen other venture capital-backed startups. As a Co-Founder of BarkBox, he was part of the team that built one of the most successful subscription commerce companies with a focus on making dogs and their owners happy. The company went public in 2021 and has launched several businesses internally on top of the core business like BARK Food, BARK Bright, and more. Henrik’s latest project coming out of prehype is Audos, an AI copilot for entrepreneurs which is committed to making entrepreneurship accessible to all. With a focus on customer-centric strategies and innovative problem-solving, Audos empowers people to “just get going.” Conversation Outline: * A discussion around how greatness can’t be planned. * The details about Henrik’s background including his experience at MTV and how he ended up in the startup world. * How prehype operates. * The story of BarkBox in terms of the full lifecycle of the company including the day that BarkBox went public. * All the details on Audos and how it will help entrepreneurs. * Henrik’s 8+1 Framework which allows him be a bit more purposeful with what he spends his time on and live a more rich & meaningful life. * And so much more!