217. Daria Berenato: WWE Superstar breaks down the business behind professional wrestling and MMA, building the Sonya Deville persona, and monetizing outside of the franchise in real estate

Trading Secrets

This week, Jason is joined by professional wrestler, mixed martial artist, and former WWE women’s tag team champion where she performs under the ring name Sonya Deville, Daria Berenato!
Daria rose to prominence as a contestant in the 2015 season of WWE Tough Enough. Following her elimination, she signed a contract with the WWE where she performed under the WWE’s development brand NXT before moving to the main roster. She has spent the better part of her last eight years making her mark in WWE’s Raw and SmackDown brands. One of her biggest moments might have been in 2015 when she came out as the WWE’s first openly gay female wrestler and is now married to her wife Toni.
Daria breaks down why she thought that MMA would be the answer to long-term professional growth after high school, the crossovers between MMA, WWE, and content creation, hustling in LA leading to her hosting jobs and WWE, the audition process for Tough Enough, and what she finds the hardest part of WWE is. Daria also reveals her first steady paycheck with WWE, working up from NXT, being a part of the women’s evolution, the need to amplify emotions of the audience, creating your stage persona, how to monetize outside of the contract, her work in real estate, and the love/hate relationship with social media.
Daria reveals all that and so much more in another episode you can’t afford to miss!
Host: Jason Tartick
Co-Host: David Arduin
Audio: John Gurney
Guest: Daria Berenato
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