From Tailgates to Trade Shows: Uncle Ron’s In-Person Marketing Insights

Uncle Ron's Porch

In today's episode, join Uncle Ron as he shares invaluable insights on how to grow your business through in-person events. Drawing from his extensive experience running Sprocket Expert Optimizations and Insurance for Texans, Uncle Ron discusses the power of building relationships and fostering community outside the digital realm. Learn how engaging with your tribe in real-world settings—like sports events, cycling groups, and your kids' activities—can create a network of advocates who naturally promote your services. Whether you're a new entrepreneur or a seasoned business owner, tune in to discover how these old-school tactics can significantly boost your business. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Focus on In-Person Events Uncle Ron emphasizes the importance of leveraging in-person events as a low-cost and highly effective marketing tactic to grow your business by building strong relationships and communities. Finding and Engaging with Tribes He shares personal examples of how he uses his interests and hobbies, like supporting Baylor sports and cycling, to find his tribe and engage with them, which consequently leads to natural promotion and referrals for his business. Creating Community and Building Trust The episode highlights the significance of developing rapport and trust with people in various social settings, suggesting that genuine interactions and helping others can lead to organic word-of-mouth marketing and significant business growth.