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EP59 | 🔥Does the number of people who “follow'' you really matter?🔥
Manage episode 311562229 series 3142931
People are obsessed with tracking how many people follow them. And for some, it may indeed matter. But there are a lot of situations where it doesn’t matter much at all. Here’s how to figure out whether you should be trolling your follower counts.
1. Who are you trying to influence?
2. Where are they?
3. What do they want?
4. What outcome are you really looking for?
5. What outcome are you trying to achieve with your social media?
a. Broad consumer product that everyone can buy? Yes, maybe. If they are engaged.
b. Narrow B2B product or service - probably not.
6. Where are your buyers
How about your business? Do follower counts matter?
Want that free copy of the Marketing Canvas? Go to Freemarketingcanvas.com
•Watch the podcast on [Youtube](https://www.youtube.com/channel/UCBsNUHeU-HiZtjra-KtWP7Q)
•Follow us on [Facebook](http://facebook.com/gingerzumaetahq)
--- Support this podcast: https://podcasters.spotify.com/pod/show/usablemarketing/support
67 эпизодов
Manage episode 311562229 series 3142931
People are obsessed with tracking how many people follow them. And for some, it may indeed matter. But there are a lot of situations where it doesn’t matter much at all. Here’s how to figure out whether you should be trolling your follower counts.
1. Who are you trying to influence?
2. Where are they?
3. What do they want?
4. What outcome are you really looking for?
5. What outcome are you trying to achieve with your social media?
a. Broad consumer product that everyone can buy? Yes, maybe. If they are engaged.
b. Narrow B2B product or service - probably not.
6. Where are your buyers
How about your business? Do follower counts matter?
Want that free copy of the Marketing Canvas? Go to Freemarketingcanvas.com
•Watch the podcast on [Youtube](https://www.youtube.com/channel/UCBsNUHeU-HiZtjra-KtWP7Q)
•Follow us on [Facebook](http://facebook.com/gingerzumaetahq)
--- Support this podcast: https://podcasters.spotify.com/pod/show/usablemarketing/support
67 эпизодов
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1 EP56 | 🔥Yesterday I gave you the 6-part storyselling structure. Today I will show you an example #1 of how to use it to sell.🔥 15:29
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