The Power of Video Analytics - Part Two

Video Marketing 2.0

Контент предоставлен Video Marketing 2.0, Marketing Video experts Joel Goobich, Brendan Carty interview business marketing authorities on tips, and Techniques for using video marketing every week.. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Video Marketing 2.0, Marketing Video experts Joel Goobich, Brendan Carty interview business marketing authorities on tips, and Techniques for using video marketing every week. или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

8+ y ago 21:50

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A key to success in any business endeavor is the ability to measure, monitor and modify business activities to get the best possible return on investment. This holds true for the use of video and video marketing. It is no longer sufficient to just post a business video on YouTube and hope that people will find it and view it. Nor is it a wise business investment to create a video and not check on how it is being viewed and received by the intended audience. A marketing video is a powerful tool and it must be calibrated appropriately using the right video analytics tools. On this podcast episode, the second of a two part series, hosts Joel Goobich and Brendan Carty continue their conversation with Brendan Schwartz, CTO of video hosting and analytics platform, Wistia, about the entire spectrum of video hosting, video analytics and video marketing tools that any business can and should upgrade to and use.

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