WBSP614: Grow Your Business by Learning the Nuances of Product Taxonomy and Enrichment for eCommerce Merchants w/ Vikram Saxena

WBSRocks: Business Growth with ERP and Digital Transformation

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eCommerce stack has evolved significantly with substantial overlap among different tools. Inventory is one layer that is shared by several systems, with each serving a very different perspective. When commerce refers to inventory, it only cares for counts and ignores other elements that might be relevant for other layers. However, not normalizing the front end of the inventory layer can lead to issues such as findability, impacting sales.
In today's episode, our guest, Vikram Saxena, discusses the nuances of product taxonomy and enrichment for eCommerce merchants. He also debates several concepts with Sam like API-first and headless architecture, the role of inventory reconciliation from the lenses of commerce, different inventory layers and how they each serve different perspectives. Finally, he shares several stories where they have helped companies normalize their SKUs and taxonomy and the impact they had on those companies.
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.