Powerful Persuasion for Your Business

Women Like Me Stories & Business

What do you think of when you think of persuasion? Do you envision the “slimy, greasy salesperson” who uses unethical tactics? I’m sure you know someone who just makes you cringe when you have to deal with them. This is not what using persuasion is all about!
Using persuasion, you can gain influence and build winning relationships with your customers and clients. It’s about presenting your product or services and a positive, persuasive light. Helping your clients and customers to see your services or products clearly and making the sales process clear and easy for them to navigate. Making it easier for them to make their decision to buy from you or use your services.
These are the five persuasive strategies I personally have used in my 33-year career in sales, marketing, and promotion. I’ve worked with over 2,500 clients.
In today's digital world, when we don't interact with people in person, online elements using persuasion are essential in building and running a successful business. If you come across using these qualities, you can make your business thrive.
Here are the five key strategies of persuasion:
Likability.
Relatability.
Believability.
Authority.
Trust.
There are many more persuasion strategies you can learn about and use in your business. However, these five common strategies, if used correctly, will make a massive difference in how your potential customers and clients react to you and your business.
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Julie Fairhurst - a sales strategist, storyteller, author, and certified master persuader who can help take your business to the next level. With 33 years of award-winning experience in promotion sales and strategies, Julie is a true expert when it comes to crafting compelling sales strategies that get results.
Julie's expertise lies in her ability to create powerful narratives that engage and inspire potential customers. By combining her storytelling skills with her sales knowledge, she can help you create a unique brand message that resonates with your target audience and drives conversions.
As a certified master persuader, Julie has the ability to influence and convince even the toughest of customers. She has a proven track record of developing effective sales techniques that generate real results, and she can teach you how to do the same for your business.
Whether you're looking to improve your sales performance, enhance your marketing strategies, or revamp your overall sales approach, Julie is the expert you need. Her innovative ideas and proven methods will help you unlock new levels of success and take your business to new heights.
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JULIE FAIRHURST
A prolific author, visionary publisher, and empowering writing coach helping women excel in life and business.
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