In this episode of Phase 1 founder, we continued our discussion of ideation with Dr. Brandon Price - Professor of entrepreneurship at University of Guadalajara as well as chair of entrepreneruship at Lamar University. Dr. Brandon Price runs his own pharmaceutical startup Biogenin in Mexico as well has served on the board multiple biotech startups. …

First episode of Phase 1 founder explores the concept of ideation, how we first came up with our business idea for AtmoSpark and LockBox. We also explore our own strategies on ideation, and what makes a good idea worth pursuing. Show links:Dune wind traps: http://www.technovelgy.com/ct/content.asp?Bnum=47Adobe Kickbox: https://kickbox.adobe.com/Tha…