Helping professional services folks with tips, tricks & strategies to build and manage a successful personal brand.
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S01EP15 | Building a Brand That Inspires: Kimberly Lewis on Leadership, Inclusion, and Authenticity
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Content Warning: This episode includes discussions about miscarriage and related topics. Listener discretion is advised. In this episode of Personal Branding Unlocked, hosts Monica Walmsley and Josh Lawlor sit down with Kimberly Lewis, General Manager of Prelude Australia, to explore how personal branding can amplify leadership impact, inspire chan…
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S03EP12 | How Hayden Asper Built a Standout Personal Brand in the High-Stakes World of Insolvency – You Can Too!
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In this episode of Personal Branding Unlocked, Monica and Josh sit down with Hayden Asper, a seasoned professional in the field of insolvency, to uncover the secrets behind building a powerful personal brand in professional services. Hayden shares invaluable insights from his career, volunteering, and networking, providing practical takeaways for a…
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S03E11 | Peak Presenting: Secrets to Perfecting Your Public Speaking Skills with Melinda Smith & Craig Eardley
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In this episode, we sit down with Melinda Smith and Craig Eardley, the expert duo behind Peak Presenting. With decades of experience in media, communications, and public relations, Melinda and Craig share their insights on mastering public speaking, building a powerful presentation style, and using these skills to elevate your personal and professi…
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S03EP10 | Master the Art of Video Content Creation to Elevate Your Personal Brand – with Deb Szabo
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If you're in professional services and looking to make a lasting impact through personal branding, this episode with video content expert Deb Szabo is packed with insights you won’t want to miss. Whether you're new to video or seeking to optimise your current strategy, Deb’s expertise will help you build a powerful, authentic, and sustainable perso…
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S03E09 | Done is Better Than Perfect: The Key to Personal Branding Success
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In this engaging episode, we explore the powerful concept of "Done is Better than Perfect" and how it applies to personal branding. Perfectionism often leads to overthinking, causing delays in creating and growing your brand. We share personal experiences of how action beats hesitation, encouraging listeners to embrace imperfection, take risks, and…
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S03E08 | Unlocking CFO Success: Elechia Jones’ Guide to Building a Powerful Personal Brand
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This episodes Highlights: 1. Authenticity in Personal Branding: Elechia Jones emphasises the importance of authenticity in personal branding. She discusses how staying true to yourself and consistently delivering value are key to building trust with clients and colleagues in the professional services industry. 2. Overcoming Imposter Syndrome: Elech…
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S03E07 | Building a Legal Legacy: Networking, Branding, and Balance with Marissa DiMarco
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We sit down with Marissa DiMarco, a distinguished solicitor and director at Chamberlains Law Firm. Marissa shares her journey in commercial, corporate, and property law, highlighting her expertise in providing practical solutions to intricate legal problems. Key Takeaways: Career Journey: Learn how Marissa became the first female partner at a natio…
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S03E06 | Mastering Personal Branding: Insights from a Business Powerhouse Danielle O'Neill
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Why you should listen to this episode: Harness the Power of Networking: Danielle O'Neill emphasises the importance of targeted networking. Discover how selecting the right events can amplify your personal brand and build authentic connections that resonate with your professional values. Overcoming Imposter Syndrome: Gain valuable insights as Daniel…
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S03E05 | Boost Your Brand: Dr. Christine Armstrong's Secrets to Personal Branding Success
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Why you need to listen to this episode: Insider Strategies from an Expert: Dr. Christine Armstrong, a seasoned marketer and acclaimed academic, shares proven strategies that have propelled professionals to the top of their industries. Navigating Social Media Landscapes: Learn how Christine leverages platforms like LinkedIn to enhance visibility and…
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S03E04 | Breaking Barriers: Emilia Cardillo on Personal Branding and Legal Success
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In this episode of "Personal Branding Unlocked," hosts we chat with lawyer and entrepreneur Emilia Cardillo. Emilia, the Principal Lawyer at Cardillo Commercial Lawyers, shares her incredible journey and expert insights into personal branding within the legal profession. Here’s why you should tune in: Trailblazing Legal Professional: Discover how E…
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S03E03 | Building a Personal Brand Internationally with Brittany Deller
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Why You Should Listen to This Episode Marketing Powerhouse Insights: Brittany Deller, a seasoned marketer with a global career, shares her extensive experience and unique strategies for building a personal brand from scratch. Personal Branding Tips: Learn the key elements and actionable tips for developing a strong personal brand, whether you're st…
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S03E02 | From War Zones to Thriving Business with Michelle Crawford
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Episode Highlights: Meet Michelle Crawford: Founder of Being More Human and a leadership coach with over 25 years of experience in HR and transformational coaching. Authenticity & Consistency: Discover how Michelle's genuine approach has been the cornerstone of her personal branding success. Real-World Insights: From working in war zones to advisin…
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S03E01 | Mothers and Mentors: Building Personal Brands with our Mums, Bernice & Sharen
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In this heart-warming Mother's Day episode of Personal Branding Unlocked, we welcome our mums, Bernice and Sharen, to share inspiring stories of how they built personal brands that shaped their careers. The episode also features special appearances by Monica's children, Toby and Tully. Bernice, the education aficionado, reflects on her fulfilling c…
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S02E14 | Authenticity in Personal Branding with Steph Jordan
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Summary In this episode of Personal Branding Unlocked, Monica and Josh introduce Stephanie Jordan, a licensed residential sales consultant with Lisa Macklin Property in New Lambton. Stephanie shares her journey from HR to real estate and how her background in HR shaped her approach to the industry. She emphasizes the importance of saying yes and co…
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S02E13 | Unlocking Happiness and Authenticity: Declan Edwards on Personal Branding and Well-Being
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In this episode of Personal Branding Unlocked, hosts Monica Walmsley and Josh Lawlor welcome Declan Edwards, a happiness researcher and the founder of BU Happiness College. Declan shares his journey from the fitness industry to pioneering happiness education and how he's dedicated his life to understanding and teaching the intricacies of human happ…
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S02E12 | Crafting Your Narrative: Harnessing the Power of Video in Personal Branding with Joel Whittle
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In this episode of Personal Branding Unlocked, hosts Monica Walmsley and Josh Lawlor welcome Joel Whittle, a visionary entrepreneur in the video production industry. Joel shares his journey of shifting from traditional employment to establishing WIM Media, a company dedicated to helping entrepreneurs express their unique stories through video. Key …
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S02E11 | Unveiling the Gravamen of Success with James d’Apice
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Welcome to another insightful episode of Personal Branding Unlocked, where hosts Josh Lawlor and Monica Walmsley dive deep into the world of legal expertise and personal branding. In today's episode, we are joined by James d’Apice, a seasoned commercial and litigation lawyer renowned for his unique approach to the legal world and the mastermind beh…
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S02E10 | Advocating for Change and Building a Brand with Purpose
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Warning: This episode discusses topics related to sexual, domestic, and family violence, which may be distressing and triggering for some listeners. Listener discretion is advised. In this inspiring episode of Personal Branding Unlocked, hosts Josh Lawlor and Monica Walmsley are joined by Giorgia Wilson and Sarah Welfare of We Gotchu Girl. They del…
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S02E09 | Empowering Personal Branding on International Women's Day
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In this special International Women's Day episode of Personal Branding Unlocked, Monica and Josh delve into the nuances of personal branding for women. They explore the unique challenges women face, such as imposter syndrome and the reluctance to self-promote. With insights from nearly 20 years of industry experience and expert interviews, this epi…
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S02E08 | Leveraging Your Personal Brand with Jaimie Abbott
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Episode Overview: In this empowering episode of Personal Branding Unlocked, Monica Walmsley and Josh Lawler sit down with Jaimie Abbott, a seasoned media professional and esteemed public speaking coach. With a career spanning over two decades, including significant roles in journalism, military media training, and as an elected council member, Jaim…
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S02E07 | Facts, figures and successes; Mastering LinkedIn with Abbey Naylor of Bold Mood.
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Abbey Naylor, communications, and media expert, shares her journey from HR and recruitment to founding Bold Mood, focusing on personal branding and LinkedIn strategies. Transition to Personal Branding: Abbey discusses her career shift and the motivation behind her focus on LinkedIn for personal branding. LinkedIn Strategies: Insights on how to effe…
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S02E06 | Building Success with Kerri Ann Hooper
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In this enlightening episode, we sit down with Kerri Ann Hooper, the dynamic force behind Carnelian Projects, a company that has revolutionized the new builds sector in real estate. With over 30 years of experience, Kerri Ann shares her journey from working in her family's businesses to founding Carnelian Projects, which has garnered over $50 milli…
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S02E05 | Crafting a Legal Legacy: Carla Giles on Personal Branding, Collaboration, and Success in Family Law
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In this episode, we sit down with Carla Giles, the esteemed Founder of the Family Law Co, affectionately known as the "Kind Family Law Solicitor." Carla takes us through her remarkable journey, transitioning from a background in politics to carving her path in the legal realm, eventually establishing her own firm. We delve into the power of network…
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S02E04 | Crafting Connections: Adrienne Donnelly on Building a Thriving Niche Community
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In this episode of "Personal Branding Unlocked," we sit down with Adrienne Donnelly, a seasoned entrepreneur and the founder of Organised By Adrienne. As an influential figure in the virtual assistance realm for over seven years, Adrienne sheds light on the pivotal role that virtual assistants play in supporting small businesses and startups. With …
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S02E03 | Sarah Hovanyecz: Mastering Personal Branding in Legal Excellence
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In this episode we dive into the professional journey of Sarah Hovanyecz, a Senior Associate at Sparke Helmore Lawyers, and discover how she's strategically crafted her personal brand. With over a decade of expertise in corporate law, Sarah's influence extends beyond the legal field. Learn how her roles in voluntary sectors and notable achievements…
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S02E02 | Top 10 Tips for Crafting a Compelling Personal Brand
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In this episode of "Personal Branding Unlocked," we distil insights from past guests and our podcasting journey into the top 10 tips for crafting a compelling personal brand. Whether you're refining an existing brand or just starting out, dive into practical advice suitable for professionals at any stage of their career. Our discussion offers actio…
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S02E01 | Crafting a Distinctive Personal Brand: Suzie Leask's Path to Legal Leadership
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In this episode we are privileged to explore the inspiring journey of Suzie Leask, a renowned legal professional and the Newcastle Office Partner in Charge at Hall & Wilcox, specialising in Corporate & Commercial law. Suzie's success story goes beyond legal expertise; it is a testament to her unique approach to personal branding. Through genuine ca…
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S01E12 | The Importance Of Digital Marketing In Personal Branding, With Dr Alexander Taylor
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Join us for our latest episode of Personal Branding Unlocked featuring the incredible Dr. Alexander Taylor—a digital marketing expert seamlessly navigating agencies and academia. His journey is a testament to the dynamic industry, and we're diving deep into the insights he's gained along the way. For Monica, this is a particularly special episode, …
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S01E11 | How Podcasting Can Enhance Your Personal Brand - Stats, Tips & Tricks
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In our latest Personal Branding Unlocked episode, we took a deep dive into the world of podcasting, unravelling its potential impact on personal branding. It's been quite the journey, and we're excited to share our reflections. We started by highlighting the widespread influence of podcasts, a medium familiar to 70% of the world's population, with …
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S01E10 | Chat With Daniel Drayton; Niche Insolvency Specialist & Accounting Industry Leader on the Importance of Personal Branding
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Join us on the latest episode of Personal Branding Unlocked as we sit down with Daniel Drayton CA RITP MICDA, Senior Manager at SV Partners and a seasoned expert in Personal and Corporate Insolvency. Daniel, a Chartered Accountant with additional expertise in Business Restructuring, Turnaround Management, and Insolvency law, shares insights on navi…
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S01E09 | Learn How Holly Martin Created An Entrepreneurial Empire Through Networking & A Strong Personal Brand
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In this dynamic episode, we chat with Holly Martin, a seasoned entrepreneur and branding advocate, highlighting her success in harnessing personal branding for over two decades. Holly, the Managing Director & Chief Marketer at The Marketing GP, is celebrated for her achievements in building businesses through word of mouth and brand recognition. We…
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S01E08 | From Corporate Doubt To Trailblazing Confidence: Erin Davis' Personal Branding Journey
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Join us in an inspiring episode as we unravel the remarkable journey of Erin Davis, a trailblazer in the accounting world. With an unwavering dedication spanning 26 years within one firm, Erin shares her challenges and triumphs, navigating a male-dominated industry while juggling the demands of motherhood. Despite being beloved by peers and clients…
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S01E07 | What Do You Want To Be Remembered For? Talking Values with Bernadette Smyth
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In this enlightening episode, we explore the profound topics of identity, purpose, belonging, and values, and how they can be transformative forces in our lives. Our guest, Bernadette Smyth, brings a wealth of experience in corporate governance, accounting, and leadership, with a remarkable career spanning continents. Bernadette is not only a certi…
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S01E06 | The Branding Nerd: Unveiling the Essence of Personal Branding with Martin Sully
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On this exciting episode of "Personal Branding Unlocked," we're joined by Martin Sully, the self-proclaimed 'Branding Nerd' and Owner of Snapper Studio. With a background in brand strategy and design, Martin's journey is a remarkable testament to his resilience and adaptability. He has worked with renowned clients like Ferrari, Major League Basebal…
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S01E05 | Unlocking The LinkedIn Algorithm
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The episode you've all been waiting for! Join us in unravelling the enigmatic world of the LinkedIn Algorithm. In this much-anticipated episode, we'll unveil the secrets behind LinkedIn's algorithm, providing insights and tips that can supercharge your LinkedIn game. By listening to this week's episode and implementing these expert tips, you'll gai…
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S01E04 | Canva Tips & Using Photography To Build A Powerful Personal Brand with Katelyn Blackburn
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Do you want to learn some simple tips on using Canva that even a beginner can do to enhance their social media posts? Do you want to get 650 times more engagement on your posts? We've got you covered! In this week's episode we're diving deep into the world of Canva and sharing invaluable insights to help you take your social media game to the next …
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S01E03 | Finding Your Target Audience & Creating A Customer Persona
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Welcome to another exciting episode of "Personal Branding Unlocked." In our latest instalment, we dove deep into a topic that's absolutely crucial for anyone looking to make a significant impact in their career, business, or any other facet of life. We kicked things off by exploring why understanding your target audience is an absolute game-changer…
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S01E02 | Differentiating Your Personal Brand: Why is it important and how can you do it?
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Welcome to Episode 2 of "Personal Branding Unlocked," where we delve into the pivotal topic of defining your personal brand. Discover why this step is a linchpin for professional success and explore strategies for introspection and boosting your LinkedIn "About Us" section. In the first part, we explore the importance of personal branding. Learn ho…
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S01E01 | Introduction To Personal Branding: What is it & why is it important?
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Welcome to the inaugural episode of "Personal Branding Unlocked," a podcast that's all about unleashing the power of your personal brand! We're thrilled to embark on this exciting journey with you as we dive deep into the world of personal branding and explore its significance, particularly for those working in professional services. In this episod…
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We're Monica and Josh, and this is "Personal Branding Unlocked." As best friends, we've each crafted our own personal brands over the years, using different methods and channels. Now, we're coming together to share our experiences and help you expand your reach. In today's hyper-competitive world, standing out is non-negotiable. Your personal brand…
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