Building Influential Brands That Connect with Tessa Misiaszek

The 1% Podcast hosted by Shay Dalton

Tessa Misiaszek is a speaker, writer, and professor who, throughout her professional and academic experience, has examined the intersection between marketing strategy and workplace culture.

Misiaszek completed her PhD at Simmons University in Boston and taught in the Simmons School of Management and Hult International Business School for several years. She also holds a master’s degree in public health and a BSc in resource economics from the University of Massachusetts Amherst. She spent nearly two decades developing human capital strategies to improve health care, with an emphasis on provider–patient communication.

Today, Misiaszek is the head of research for the Korn Ferry Institute, an Instructor with Harvard Division of Continuing Education, and cofounder of the Happy at Work podcast. She is also the co-author of the newly released book, ‘Branding that Means Business’.

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