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The SDR DiscoCall Podcast takes you on a journey akin to the initial "Discovery-Call" phase of a sales cycle, commonly known as a "DiscoCall," where sales reps engage with first-time prospects in the tech industry to gather crucial insights within a concise timeframe. Hosted by Neil Bhuiyan, Founder of HappySelling.io, each episode invites a seasoned SDR (Sales Development Representative) from various companies, with a maximum of two years of experience, to share their unique insights. Throu ...
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Hero CXO

Hero CXO

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HeroCxo is the channel for wannabe CxO's. You'll you hear from executive leaders from all round the world and from all industries and backgrounds. We interview them candidly and honestly. We aim to engage, entertain, inform and inspire. Lets get you started on your journey to CxO.
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In this episode, Neil Bhuiyan interviews James "Saywhatsales" Buckley, host of the Sell Better Daily Sales Show. James shares his inspiring journey from being a cook with issues to becoming a successful sales professional. He highlights the importance of leaving negative environments and surrounding yourself with positive influences. They discuss t…
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In this episode, Neil Bhuiyan sits down with Saad Ghafoor, EMEA’s top SDR for 2024, to uncover his journey from recruitment to tech sales. Saad dives into the power of purpose-driven work, the importance of learning from top performers, and the courage to fail and adapt. He shares his winning strategies for cold calling, including the art of storyt…
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In this episode, Neil Bhuiyan interviews returning guest, Ashley Ormond, Senior Manager for Global Strategic Sound Development at Brandwatch. You’ll hear about what makes an outstanding sales development representative (SDR) and the key qualities Ashley looks for in candidates.Ashley highlights the importance of asking thoughtful questions and show…
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In this episode, Amy Morrison, an SDR at Taggstar, shares her inspiring journey from nursing to sales. She reflects on her passion for nursing and how the pandemic spurred her transition into the sales field. Amy also recounts her unique experiences working in an Irish bar in Belgium and her love for travel.Amy discusses key elements of success in …
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In this episode, Neil interviews Josh Bruer, a Sales Development Leader and Coach. They discuss his sales development background, passion for music, and the transferable skills he gained as a lead singer. Josh highlights the importance of meaningful conversations in sales and the value of learning from prospects. He shares his experience in the tec…
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In this episode, Neil Bhuiyan interviews Ashley Ormond, the Senior Manager of Global Strategic Sales Development at Brandwatch. They discuss Ashley's career journey, starting from door-to-door sales to his current role, as Sr. Manager, Global Strategic Sales Development - BrandwatchAshley shares his experiences and lessons learned along the way, in…
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Anna Bella shares her journey from SDR to leadership in tech. Starting young in sales at her parents' hospitality business, she moved to the UK from Hungary without speaking English. Through her network, she joined Redis as an SDR. Anna emphasizes researching and finding the right job fit, and the value of mentors for guidance and feedback. She adv…
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Katerina shares her experience of prospecting in the DACH region as an SDR. She initially found it tough and struggled with cold calling, feeling like a robot and lacking confidence. However, she learned to trust the process, be herself, and adapt her approach. She found support and resources from the SDRs of Germany community and her colleagues.…
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In this episode, host Neil Bhuiyan interviews Maisie Connaghan, a former SDR turned commercial account manager at Matillion. They discuss Maisie's journey from studying marketing to transitioning into sales, the importance of building relationships with marketing teams, and the value of thinking long-term as an SDR. They also touch on the transfera…
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In this conversation, Neil Bhuiyan interviews James Ski, the CEO and founder of Sales Confidence, a B2B sales community. James shares his journey in sales, his motivation for success, and his experience with bipolar disorder. He discusses navigating stress in sales and shares insights from his founder's journey. James explains what Sales Confidence…
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In this episode of The SDR DiscoCall Show, presenter Neil Bhuiyan engages in a conversation with Emily Parker, the Insight Sales Director at Insider. Emily unfolds her journey into sales and leadership, stressing the significance of curiosity and posing pertinent questions during interviews. She also delves into the allure of being a sales developm…
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Alan Giles is the CEO and founder of Fractional Execs in the UK. He has many years as a senior International business leader under his belt, where most recently his engagements have been fractional. In this interview, we discuss what being a Fractional Exec is, how it benefits organisations, and why Alan started his business to support the market o…
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In this episode of the SDR Disco Call Show, host Neil Bhuiyan interviews Siân Pérotin, a Business Development Manager at Kainos. Siân shares her journey into sales, starting from her early experiences in teaching and hospitality. She discusses the challenges and rewards of working in business development, as well as her passion for mentoring and co…
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In this SDR Disco Call show episode, host Neil Bhuiyan interviews Mafalda Johannsen, the Business Development Director at Wonder Way. They discuss Mafalda's career journey, her passions and hobbies, and the importance of being authentic in sales. They also explore how to handle intimidating conversations and the impact of social media on personal r…
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This week we welcome Emily Monsell-Holden, founder of Hollow & Hill, a Marketing consultancy. Emily pulls on her two-decade experience to help her customers re-align their business, brand and cultural strategies. She has a fantastic list of customers and experience with the likes of Cafédirect, Virgin Atlantic Airways, Somerset House, Waitrose, The…
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In this episode, Neil Bhuiyan interviews Elle Bytautaite, an architect and founder of Studio Elle. Elle shares her journey of becoming an architect and starting her own business. She discusses the challenges and lessons learned in the architecture industry, the decision to start her own business, and the process of setting up her brand and website.…
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In this episode of the SDR Disco Call Show, host Neil Bhuiyan interviews Charlotte Higgins, a former BDR at ScreenLoop. The conversation covers Charlotte's journey into tech sales, her passion for music and selling beats, and the lessons she learned as a BDR. The episode emphasizes the importance of mindset, proactivity, and continuous learning in …
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In this conversation, Mattia Schaper, an entrepreneur and former SDR, shares her journey in sales and the lessons she has learned along the way. She emphasises the importance of authenticity and being true to oneself in sales. Mattia also discusses the power of personal branding on LinkedIn and how it can help sales professionals succeed. She highl…
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In this episode, Neil Bhuiyan interviews Alex Newell, an account executive at Sales Confidence. They discuss the role of Sales Confidence as a membership community for salespeople in the tech industry. They also talk about the support and resources provided by Sales Confidence, including events, networking, and accountability groups. Alex shares hi…
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Neil helps people become better (and happier!) sellers. He is an accomplished and recognised expert sales trainer and coach, helping individuals at the start of the sales process uncover opportunities and set appointments for sales people. Neil has a varied career across a number of industries and rolls before he found himself working in sales in t…
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Lea Buecker discusses the changing landscape of German sales and the rise of young, motivated professionals who are reshaping the industry. She shares her experience joining forces with SDRs and AEs and the opportunities that come with it. Lea also talks about becoming an ambassador for the SDRs of Germany and the impact of the founders on her deci…
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Sandy was part of the team of Chief Engineers to build and deliver the 750S; the latest and greatest supercar from McLaren. Sandy has been at McLaren for over 14 years, his second job out of University. His expertise in engineering and drive to solve problems and stretch the envelope is clearly evident. In this episode, we talk about his education …
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At time of recording, Andrew Rose was resident CISO for the $bn Cyber Security software company, Proofpoint. Andrew is an award winning CISO, public Speaker, Brand Evangelist, Industry Analyst, NED & Board Advisor, CISO Mentor, Ultra runner and keen VR gamer. In this interview we talk about the CISO role and the stress that comes with it. We also c…
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Neil Bhuiyan engages Sherriff Shahen, an enterprise SDR at Deel, in a discussion centred on sales development and cold calling. Sherriff's calling expertise originates from his days as a "telemarketer" and the period of Cold Calling 300 prospects daily. He reflects on how this experience continues to benefit him seven years later as an SDR at Deel.…
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In this Dynamic Duo episode of the SDR DiscoCall show, Neil Bhuiyan engages in a compelling conversation with James Drummond and Oliver Edwards from Kantata. James, the adept Business Development Manager, shares his transformative journey from HR to the dynamic realm of business development, while Oliver, the seasoned senior enterprise BDR, narrate…
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In this engaging interview, Neil Bhuiyan sits down with Mark Ackers, the Co-founder and head of sales at MySalesCoach, to explore Mark's intriguing journey in the tech sales industry and delve into his pivotal role at MySalesCoach. Mark candidly shares his evolution from a background in marketing to finding success and overcoming initial embarrassm…
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In this episode, Neil Bhuiyan engages in a conversation with Tom Bertrand, a seasoned sales professional working at Reach Desk. Tom takes listeners on a journey through his career, starting from his days in recruitment to his experiences in various startups before finding his niche at Reach Desk. The discussion delves into Tom's struggles with anxi…
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Join host Neil Bhuiyan in a transformative conversation with Luis Buitrago Vallejo, a trailblazing BDR at Braze. Explore Luis' inspiring journey from a Colombian engineering student to a London-based entrepreneur.Luis Buitrago Vallejo, a trailblazing BDR at Braze. This episode dives deep into the nuances of sales, emphasizing the power of mindset a…
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In this engaging episode, Neil Bhuiyan and guest Neelesh Prang unravel the intricacies of sales, career growth, and the pivotal role of content creation in the SaaS industry. Drawing from Neelesh's experiences as an SDR at Redis, a leading SaaS company, the discussion underscores the essence of cultural understanding and meticulous research in navi…
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Returning Guest, Nia Woodhouse, now Senior SDR at MySalesCoach. Nia shared her incredible journey, from briefly leaving sales to work as a physiotherapist in the NHS, to returning stronger and more skilled. She highlighted the support she received during her career transition and discussed the vital role of transferable skills gained in sales.We de…
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In this episode, we put the spotlight on a true industry star, Michelle Orellana, a first-time BDE-Latina-In-Tech. Join us as Michelle shares her inspiring story of triumph over adversity and her path to fulfilment in tech salesWe also delve into the significance of personal branding and the pivotal role of platforms like TikTok in crafting a profe…
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In this episode, Neil and Dominic Klingberg, Co-Founder of the ARRtist Circus, engage in a conversation about the world of sales development and management. Klingberg shares his journey into sales. Klingberg challenges traditional stereotypes of sales and highlights the personal growth and financial rewards that come from a career in sales. He also…
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Neil Bhuiyan welcomes Kyan Burke as a guest on the SDR DiscoCall Show. They discuss Kyan's journey into tech sales, highlighting the value of finding the right resources and mentors. Kyan shares his positive experience with TrainYo, a coaching program that helped him secure his current role at Site and Prove. They also discuss the importance of eva…
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Gautam is an old buddy and ex-colleague of mine. Some would say he was laid back, others would say lazy. I would say that he always found the quickest and easiest way to achieve the best results. Gautam's career is the stuff fairy tales are made of. He started at the bottom of a sales career, prospecting and cold calling, through to Account Executi…
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Paul is an industry veteran when it comes to selling technology. From joining the Royal Air Force straight from school, Paul tells the story of how he accidentally fell into sales and has worked his way up to numerous sales leadership positions. He now finds himself living in Canada, enjoying the local sports but missing his family and warm British…
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Amy is the Managing Director of Flume Marketing, based in Dubai. She is straight talking with her passion, grit and discipline clear to see. Amy also talks about her career, how she got where she is today and how life and work is different in the Middle East. We also discussed the relationship between Sales and Marketing Teams as well as the role f…
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Martin is a seasoned executive who's carried revenue responsibilities and leadership for both global businesses and start ups. He's a rare Brit, in that he's multilingual, and he exploits that in doing business and building relationships with customers. Martin is the leader you aspire to be and he offers frank and honest opinions on his career and …
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In this podcast, Neil Bhuiyan interviews Andy Laws, a senior Business Development Manager at Braze, who shares his journey from professional cricketer to tech sales. Andy discusses challenges like identity loss after leaving sports and emphasizes seeking support and being open about mental health. He advises patience and taking initiative for caree…
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Amy hails from the North of England and has a broad career across Project Management and Sales, before she moved into Cyber Security. Amy is the Chief Commercial Officer and co-founder of Capture The Talent, a firm that provides Security testing (Penetration and vulnerability) as well as security training. Amy is no-nonsense and discusses the merit…
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Discover Omar Sadik's remarkable journey from adversity to triumph in the tech sales industry. In this gripping podcast episode, Omar, Co-Founder of TrainYo, shares his experiences, from overcoming challenges in the sales field to navigating office dynamics and conflicts with employers. Gain valuable insights into job searching, building relationsh…
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Join host Neil Bhuiyan in an electrifying episode of the SDR DiscoCall Show as he dives into a captivating conversation with the dynamic Melinda Matkowsky, a former MTV employee turned tech sensation. Discover the exhilarating secrets to success in this fast-paced industry.Matkowsky unveils the power of networking, sharing mind-blowing stories of h…
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Eddie is busy running three businesses right now. His career started as a Policeman, then lawyer, then Tech Entrepreneur! Eddie sold his Cyber Security firm for £seven figures and now spends his time building more businesses whilst helping others achieve their dreams with GoFounder.Hero CXO
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In this episode, host Neil interviews sales professional and founder of 3Link Consulting, Derrick Williams. Williams shares his journey from being an 18-year-old father to having a successful career in B2B sales at companies such as Ten Bound and Dell. They discuss the importance of having a strong motivation, or "why," in sales and advises new SDR…
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In this episode of the SDR Disco Call Show, host Neil Bhuiyan interviews Jourdain Green, a sales professional with a diverse background and experience in various industries, who was actively seeking a new role.The ensuing conversation is a heartfelt and candid exchange, with Jourdain sharing his personal experience of being unemployed and providing…
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John is a seasoned sport business executive with 30 years of experience, including the last 26 years as a team’s top executive. Specialist in franchise turnaround, corporate partnership / commercial sales development, top-line revenue growth, expense management, financial / accounting management, sales and marketing and in-house Food & Beverage ope…
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Join us in a dynamic-duo conversation with SDR and AE in one show, Joshua White and Montoya Wilson from Yapily (at the time of the recording), as they delve into their extensive experiences on how to make a great sales relationship!In this episode, Joshua and Montoya emphasize the significance of finding a role that aligns with your unique personal…
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The world of sales is constantly evolving, and staying on top of trends and changes is crucial to success. In a recent interview with Fabio Menga, an Italian business developer working in tech sales, he shared his experience and insights into the industryWorking in different regions and industries poses unique challenges in sales, and flexibility a…
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In this podcast, Neil Bhuiyan interviews Liam Sant, an SDR at TrainYo, who shares his journey of accidentally falling into sales after studying English language at university. After working in recruitment for some time, he transitioned to a new challenge and became an SDR at TrainYo where he is currently working.Liam's experience in recruitment hel…
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Rob is the co-founder and CEO of Venatus, an advert monetisation platform for gaming, the web and apps. Rob shares how and why he founded Venatus, as well as the benefits of not going out on your own. He discusses advertising in the Metaverse, namely Roblox, Fortnite and Minecraft. He has demonstrated a strong history of hiring the right people all…
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Mark is the Head of Marketing and Communications for Alderhey Children's hospital in Liverpool, UK. He has a long career in communications and organisational leadership across numerous public sector organisations and charities. In this interview he tells us how he got where he is today, the challenges of working in the NHS during COVID, and offers …
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