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Most gurus won’t admit that winning ideal clients for your agency is hard. But it’s a lot easier and more predictable when you learn from the right people. Every week, The Digital Agency Growth Podcast comes at you with in-the-trenches stories from agency, brand, and technology leaders to cover HOW new business is getting done, and the possible WHY’s justifying all our hard work. This top 10 ranked podcast in over 10 countries is brought to you by Sales Schema. Learn more about Sales Schema ...
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Agency Growth Machine

Randy Schwantz

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Welcome to the Agency Growth Machine Podcast with Randy Schwantz. This show is for agency owners who want to remain independent, develop their team of producers, and do it in a way that they too can grow and profit from.
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Hosted by Azhar Siddiqui, the co-founder at RepStack. Uncover the secrets of hiring, onboarding and training your Virtual Assistant as we share tips, tricks and success stories. Discover how to unlock massive growth in your Digital Marketing Agency by hiring for these key roles. Our Website: https://repstack.co/Book a quick call here: https://calendly.com/repstack-discovery-call/15min
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What if you could uncover the secrets behind the fastest growing agency businesses today? Join me as I’m interviewing agency founders, owners, and operators. You’ll learn how they kick-started their businesses and drove them to success. The guests range from owners of fresh, up-and-coming agencies to seasoned operators managing well-established firms. Tune in for insights and inspiration from the front lines of the agency world.
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The #1 Peak Performance Show for Creative Agency Founders, Owners & Leaders. Vivid interviews with guest practitioners at the coal face of the industry, who are taking massive action and building their dream agency. Featured guests include agency owners from the full spectrum of creative business. Each episode we explore the agency journey from the unique perspective of the show's featured guest. We unlock & dissect strategies, tools & tactics from the trenches, as well as the hottest high-p ...
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What does it take to grow a global recruitment company, secure private equity investment, and aim for a £100M valuation – all by the age of 31? On this week’s The RAG Podcast, I’m sitting down with Joe Jani, founder and CEO of Metric Search, one of the world’s fastest-growing recruitment firms. Here’s what we uncover: 🔥 How Joe scaled Metric Search…
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Are you struggling to cut through the noise and connect with your ideal clients? You’re not the only one. In the ever-changing world of outbound sales, it can be difficult to know the best ways to niche down and connect with your ideal clients. Adam Robinson is here this week to share his unique perspective on the changing landscape of sales and ma…
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If you are a recruitment founder planning on spending time and money on LinkedIn next year, then chances are, you’re likely to make this one critical mistake – and it will cost you big time. On this week’s episode of The RAG Podcast, I’m sharing insights from my live talk at the Recruitment Agency Expo in Birmingham. I’m revealing how recruiters ca…
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As an agency owner, you know the challenges of standing out in a crowded market and driving consistent growth. From navigating changing client demands to optimizing your operations, the path to success can feel elusive. Nick Petroski, founder of Promethean Research, shares the data-driven insights that are helping leading agencies overcome these ob…
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This week on The RAG Podcast, I’m sitting down with Jim Sloan, CEO and founder of Navartis a specialist recruitment agency in the infrastructure sector. Jim’s journey is an incredible story of growth to a team of 110+ across multiple countries and significant profits of £2M EBITDA Here’s what we discuss: 🔑 How Jim started the business as a new bran…
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One of the biggest challenges agency owners and their teams face when it comes to business development is how to open doors efficiently, build meaningful relationships, and fill your sales pipeline without getting bogged down by a slow, one-by-one approach. Dan recently had the opportunity to guest on the Sell with Authority podcast hosted by Steph…
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On this week’s episode of The RAG Podcast, I’m joined by Craig Whiting, founder of RLS Search, who shares his incredible journey from solo billing to building a 15-member team specialising in tech talent for investment management. In this episode, Craig opens up about his transition from running a small operation with his partner—billing £1.5 milli…
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Hourly billing is incredibly common throughout the agency space. We’ve all seen it, paid for it, and probably have priced our work that way at one point as well. But hourly billing is not great for anyone involved in the transaction: those providing the service find themselves hitting a ceiling and unable to scale, while clients worry about how man…
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Ever wondered what it takes to build a thriving recruitment business with your partner? On this week's episode of The RAG Podcast, Kate Cross joins me to reveal the highs, lows, and secrets to creating sustainable contract revenue while maintaining a successful personal relationship. Kate is co-founder of Harvey Jacob, a construction recruitment ag…
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Are you struggling to cut through the noise and get your outreach messages noticed by the right prospects? Many businesses, especially agencies and B2B service providers, find it challenging to craft effective outreach copy that actually leads to meaningful conversations and new opportunities. In episode 234 of The Digital Agency Growth Podcast thi…
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From no recruitment experience to solo founder billing £1m a year– @Paul de Rozarieux’s Journey in Recruitment This week on The RAG Podcast, I’m joined by an incredible guest, Paul de Rozarieux, founder of Fusion Search. Paul’s story is truly one of a kind. With zero recruitment experience, Paul built his business from scratch, growing it into a se…
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Building a strong client base is a significant goal for any agency to continue to scale. However, acquiring new business is not a one-size-fits-all situation in the agency space. Business development comes in many shapes and sizes, and what works for a ten-person team likely won’t be as effective for a 100-person company. A friend of the show, Jody…
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AI is set to transform recruitment, and this episode will blow your mind! On this week's episode, I am joined by Jordan Shlosberg, founder of Atlas, to discuss how his AI-powered CRM is set to transform the recruitment industry! Now, Jordan knows a thing or two about building successful businesses. He took his previous company, ProSapient, to a mas…
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With a current economic downturn affecting agencies with slowed growth and uncertainty, many owners likely feel less than stellar about their businesses. But rather than get discouraged, now is the time to focus on strategic positioning, client retention, and, most importantly, your self-esteem and confidence in yourself and your agency. Steve Gube…
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Season 8 premiere! In this episode, I’m bringing back one of the most talked-about guests we've ever had: Tom Glanfield, the founder of LHi Group (originally Lawrence Harvey). Last time Tom was on, he shared his hilarious and inspiring growth journey and plans for exiting the business. Now, he’s back after successfully securing a massive exit! We d…
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It’s common for merging and acquisition to be on an agency owner’s mind from the very beginning, even if it is not part of their original goals. Even if you find yourself still wanting to scale your business before selling, it’s never too early to start taking steps that will make the M&A process easier down the road. Jonathan Baker is here today t…
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Every agency owner wants to make sure that their business is as profitable as possible. But as an agency grows and there are more clients and employees to take care of and line items to consider, how do we peel back the layers to discover what’s holding us back from being more profitable? Marcel Petitpas is back again this week to share his insight…
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Last week on the show, we talked about taking a proactive approach with outbound by reaching out to their prospective clients and building authentic relationships. This week, Dan talks about Sales Schema’s actual methodology for doing so, the Targeted Outreach System, and focuses on giving you practical tips for optimization and a peek into the pro…
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The role of outbound marketing has changed as marketing has developed over the years. The original playbook of reaching out thinking potential clients don’t know what they need no longer works. Knowledge isn’t what’s missing in the business equation anymore. It’s trust. Dan is here this week with Sales Schema’s revamped training to teach you the in…
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We’ve seen a big shift in employment and the workforce over the last few years, and it can be hard to know what to expect going forward and what decisions are best for your agency. Danny Markstein is a seasoned professional when it comes to workforce solutions, and he’s here today to talk about the demographic shift in the workforce, the Great Rece…
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Whether or not to niche down is an age-old agency question and comes with lots of things to consider. But have you considered your team’s dynamic in preferences when taking on clients and forming relationships? Friend of the show Jon Tsourakis is back again this week to talk about how his team helps focus the niches the company focuses on, insights…
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When scaling an agency, the CEO is usually deeply ingrained. But CEOs are supposed to work on the business rather than in the business, right? So how can a CEO make their agency scalable and run smoothly without them being present in the company's day-to-day operations? Mandi Ellefson of the Hands-Off CEO is here to offer her insights and guidance …
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We all know that trends in everything, especially marketing, come and go quickly. But just because a certain style or type of marketing isn’t in vogue in 2024 doesn’t mean it isn’t worthwhile. With the marketing landscape moving at a fast pace, it can be helpful to look at past techniques to see what worked in the past and how you can apply it to y…
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Almost all businesses start getting clients based on referrals. And while that might feel less necessary as your business grows, referral marketing offers you a lot of options to make yourself stand out among your competitors, grow your email lists, and so much more. Josh Ledgard, founder of KickoffLabs, is here today to talk about how to take adva…
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Today, I'm excited to look at another of Access Group's products. This time, it's an automation platform called ELAY that was recently acquired by the Access Group based on its initial success in integrating well with Vincere and its customers. In this episode, I interviewed Mehdi Este, the founder and automation general manager, and Nick Beecroft,…
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There is so much information out there on growing and scaling your agency that it can be easy to lose sight of the strategies that matter most: offering your clients stellar results and making your services stand out in the market so you can find the clients that are the best match for you. Friend of the show Raul Hernandez Ochoa is here today with…
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What really happened to Volcanic and why they are making huge progress under The Access Group. On this week's show, I'm joined by Nick Thomson and Rachel Kirton from Access. Nick is the GM of Access Recruitment, and Rachel Kirton is Senior Product Manager for Volcanic. Volcanic is an iconic brand in our sector. Famous for SaaS recruitment websites,…
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On this week's show, I've decided to completely pause the schedule and remember the amazing Ryan McCabe, who sadly lost his life this week. I really don't have words to describe how amazing Ryan was. I personally didn't know him that well, but we had great interactions. We spoke semi-regularly about our businesses, and I always felt that we were si…
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Sustainable agency growth is possible for an agency of any size. The keys to success? Generating qualified leads and structuring sales teams who understand your business, want to see themselves and your company succeed, and have the capacity to rise to the challenge. Chelsea Olsen is here today to talk about her work as a Fractional Chief Growth Of…
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On this week's show, I'm super excited to be joined by Helen McGuire. Helen is the exited founder of Diversely.io, a technology business acquired by Access Group in 2023. Entering the pandemic in 2020, Helen ran a recruitment business dedicated to helping return-to-work mothers find flexible jobs. Helen understood this cause well, as she’d previous…
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I'm excited to be joined by Callum Beaumont, the founder of Cordell Beaumont, a specialist recruitment firm headquartered in the UK with an international client base in the shipping and maritime sector. In this episode, we talk about Callum's five-year journey as a recruitment business owner and ultimately focus on the five biggest mistakes he's ma…
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So many of our conversations here on the Digital Agency Growth podcast are about the businesses and clients we serve. But one important group often overlooked is the employees, both those of our clients and of our own. Ethan McCarty makes employee experience and excellence his priority at Integral, creating award-winning programs that inspire and m…
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In this episode, I want to walk you through our very own Hoxo inbound lead generation model. You probably see team Hoxo and I online each month, generating lots of content and engagement… What you may not know is that we achieve an average of 1000 NEW inbound leads every month - all from our series of 5 consistent tactics (1360 leads in May 2024, t…
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Diane started the business with her husband without ANY experience in the industry. But what she did have was the vision to build a scalable and sellable business. And in this episode, she shares how she did it. Diane saw the value in focusing on one staffing niche; in this case, they decided on title insurance and mortgage. Listen as she tells how…
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Here at Sales Schema, we know our podcast listeners are all at different stages of growth with their agency. And after hundreds of interviews with professionals across the agency space, one key takeaway stands out: to grow an agency, you have to build a system that keeps your sales funnel full without the owner having their hand in the process. Dan…
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On this week's show, I'm releasing my talk at this year's Recruitment Agency Expo, all about why AI and automation could be the biggest mistake you make in your recruitment agency in 2024. In March, I was on stage in front of a room full of recruitment leaders who had been subjected to countless suppliers from technology companies promoting their l…
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Leo is the founder of Core3 Finance Recruitment, headquartered in Bristol, with 10 employees. Although the company is only two years old, Leo’s team has already reached just under £1 million in revenue in their second year. What I love about this business is that they're all about making a positive social impact. They are B Corp certified and belie…
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The game that is sales outreach is always changing, and with so many schools of thought, it can be hard to keep up with best practices to keep your pipeline full. Matt Lincoln with Apollo.io is here this week to offer insight into how sales outreach has changed, what data is important for targeting your best leads, tips for making a cold outreach f…
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On this week's show, Jake Frazer, CEO and Founder of Precision Talent Solutions, shares his journey of building a recruitment firm specialising in government contracting talent. Jake is based in Switzerland, but the company is 100% remote, with employees working from 12 countries around the world. The company's unique talent model involves hiring s…
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This week’s episode is a collaboration between RAG Podcast and Recruitment Mentors Podcast! Hishem and I host two of the most well-known, highly-regarded podcasts in our sector. We started them at roughly the same time, and we even used to record them in the same Hoxo HQ studio! After sitting down together at the recent recruitment expo, we realise…
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The agency space has seen its fair share of ups and downs over the past several years. However, as the industry landscape has changed, agencies have also adapted to meet their clients' needs and what they need to stay afloat. Drew McLellan is no stranger to the changes in the industry and is here today to talk about the state of the agency industry…
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I'm excited to be joined again by Lysha Holmes. Lysha is the founder of Qui Recruitment, a specialist Rec2Rec based in Manchester. Someone I've worked with since the pandemic who's now built a 100% inbound business. She went from being an amazing recruiter with incredible integrity who would only represent the best recruiters in the Northwest to ca…
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On this week’s show, I'm joined by Scott Brown, the founder of Heriot Brown, a UK-based in-house legal recruitment specialist agency. Scott started his recruitment business almost by accident. He made the switch to recruitment because he felt unfulfilled as a lawyer and wanted to have more control over his career. He wanted to gain sales experience…
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I'm joined by an old client of mine, Paul Smith. Paul is the Managing Director of Deploy Recruitment, a specialist infrastructure and technology recruitment business heavily invested in the rail sector. Paul started the recruitment side of this business just over 10 years ago. In this episode, he tells me about the last year and how he completed th…
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I'm super excited to be joined by Mirtes Lobaito, the CEO and founder of AGM Tech Solutions, a recruitment firm headquartered in New Jersey in the US. Mirtes shares her inspirational journey from Brazil to the US, where she started her business with no English language skills and worked her way up from cleaning homes to tech sales. She eventually e…
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I am so excited to be rejoined by Chriss Abbass, the CEO of Talentful, four years after our first episode together. For those who don’t know, Talentful is the world's leading embedded talent recruitment solution, working with some of the best tech companies on the planet. I had Chris in my studio in London back in 2019. At the time, his business wa…
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I'm super excited to be joined by Oliver Legg, the co-founder of Aspiron Search, a specialist headhunter in the cybersecurity market operating from the UK but placing people all over the US. Oliver started his career as a regional sales manager for a home security installation company seven years ago. Today, alongside Joe his co-founder, they gener…
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In this episode, Ephram Stephenson, CEO and founder of Collar Talent Group, joins me for part 2 of the Collar Talent Group story! I interviewed Ephram Jan 2023 when his business was just over a year old and he'd already reached a head count of 100. 13 months later, and the business now has 140 people across multiple Australian offices, making them …
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This week, I'm super excited to be joined by Alex Woodhead, the founder of a brand new 10-day-old talent and engineering consultancy called Apera. A business that specialises in recruitment for future mobility, space and clean energy. This is a super niche futuristic market with so much space for growth. And it isn’t Alex’s first time attacking it!…
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No matter what industry you work in, you will learn lessons and gain valuable skills that will carry over into other industries. Transferring to the agency space from the restaurant industry was easier than expected for Mark Scrivner due to the lessons and skills he learned about sales, marketing, and quality of service in his restaurant career. To…
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