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Nonprofit Nation is hosted by Julia Campbell, digital marketing and fundraising expert, nonprofit consultant, and author of Storytelling in the Digital Age: A Guide for Nonprofits and How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days. Julia helps nonprofits build movements, and in her work she teaches nonprofits how to build community, audience and raise influence on social media channels. On Nonprofit Nation, Julia sits down with nonprofit industry experts and ...
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Most nonprofits struggle to generate income, which hinders impact. It’s common to constantly live in frantic fundraising mode. It impacts your team, your mission, and even your family. How can nonprofits - like yours - find more donations with the network of supporters you already have so you can leave your unique mark on the world? My guest this w…
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Cause marketing involves partnering with a for-profit business to promote your cause and raise funds. This type of marketing can be a win-win for both parties, as the business benefits from increased brand awareness and positive PR, while your organization benefits from increased exposure and donations. And as more consumers look to support compani…
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New and small nonprofits are doing powerful work in communities, often with little to no budgets. Getting your first donations can be challenging when you feel like you have little visibility or support. That’s where peer-to-peer fundraising comes in. My guest this week is Tiffany Allen. Tiffany is the CEO of Boss on a Budget, a small firm that tea…
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We know that nonprofits do amazing work. Every single day, they deliver life-changing programs, research, and more to impact communities, regions, and the world. Philanthropy supercharges nonprofits to go forward — but it’s often about more than money. It’s about trust. It’s about storytelling. It’s about big relationships. It’s about doing the rig…
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Volunteer recruitment is the #1 challenge volunteer managers report facing. In this episode, I speak with Geng Wang, CEO and Founder of Civic Champs, a volunteer management and engagement platform. We discuss: How volunteering has changed since the pandemic The latest volunteer recruitment trends Tips to recruit and retain the best volunteers How t…
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Fundraising does not have to feel like throwing spaghetti against the wall and hoping for the best. My guest this week is going to help us finally take the guesswork out of finding, cultivating & activating new donors — in proven and actionable ways. In this episode, we discuss: How to Attract New Funders And Donors to Fuel Your Growth How to fund …
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In the last few years, bilingual social media content has emerged as a tool used to increase diversity and rights for minority groups. On Instagram, Twitter, Facebook, Snapchat, and other social platforms, organizations such as Tide Pods by Unilever have released bilingual images that support diverse communities. More recently, nonprofits have star…
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Livestreams are the new telethons, and they’re raising millions for charities. The rise of video game streaming in the last several years has opened up a new avenue for philanthropy. Streamers and charity organizations routinely partner up to solicit donations from the gamer’s thousands of loyal viewers. Instead of calling in like participants did …
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Your major gifts strategy may be leaving millions on the table. And it’s probably holding you back from the impact you know your organization could make. You have - or you are developing - relationships with ultra-high-net-worth individuals, but they’re not stepping up to the level you need. But in truth, the person who needs to step up is you. Ask…
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Social Media for Social Good Academy is open for enrollment - click here for more information! How is technology shaping your fundraising strategy this year? What challenges are fundraisers facing in 2024 - and where are the opportunities? From leveraging data analytics to optimizing online donation processes, this episode explores some of the emer…
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My guest today is Sterrin Bird, Senior Director, Nonprofit Industry Advisor, Salesforce. Sterrin is a nationally recognized leader in the nonprofit community, with nearly three decades spent working with some of the most prestigious organizations in the country, including UCSF Medicine, Duke Medicine, American Red Cross, United Way and the March of…
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Social Media for Social Good Academy is open for enrollment - click here for more information! What type of content is most likely to inspire long-term support from your followers? How are nonprofit organizations handling the constant rise of social platforms and features? Are they jumping on the AI bandwagon? And which social platforms are they mo…
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Nonprofits are often stuck in the status quo of fundraising, inching along towards their revenue goals and slashing programs and budgets along the way. What if we changed the question to: “What if we had no choice but to double our revenue over the next three years with half the resources, half the human effort, half the budget? How would we do it?…
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Have you heard of human-centered design? It is built on the idea that people who experience a challenge are best suited to solve it. More recently, human-centered design has been adapted to solve problems that have nothing to do with technology. For example, school districts often use variations of the approach to redesign schools, engaging student…
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AI is certainly a hot topic right now, and the focus is primarily on using the tools to save time and increase productivity. However, ethics and privacy concerns apply to any and all uses of AI. In this episode, my guest is Kim Snyder, VP of Data Strategy at RoundTable Technology. She leads us in a discussion of the specifics of ethics and privacy …
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In this episode, Julia Campbell sits down with Wendy Mercurio, the Content and Education Specialist at Qgiv, to discuss the top fundraising trends to watch for in 2024. They cover five exciting emerging trends, including AI in fundraising, recurring donors and giving flexibility, peer-to-peer fundraising, unconventional donors, and digital wallets …
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Video is a critical tool in a nonprofit fundraising and marketing plan. Video storytelling can bring a nonprofit mission to life, fostering emotional connections. Visual narratives engage audiences, making complex issues relatable, driving empathy, and compelling action. Video's shareability amplifies impact, reaching wider audiences and enhancing …
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Today, we're diving deep into the intersection of nonprofits and the digital influence world. Joining us is the innovative Ashwath Narayanan, CEO of Social Currant, who is championing a groundbreaking approach to amplifying social causes. Ashwath recognized a crucial gap in the way nonprofits connect with digital-savvy youth and decided to bridge i…
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Are you heading into 2024 with fundraising tools that make your job easier? Today's sponsor Qgiv can help! Over 20,000 fundraisers trust Qgiv to help them raise more money and improve their fundraising events. Visit www.jcsocialmarketing.com/qgiv to get a custom walkthrough of the platform and a free "This Is My Fundraising Shirt" t-shirt. It seems…
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Do you want to raise more money and connect with more supporters this Giving Tuesday, and throughout the entire giving season? Then check out Givebutter! Givebutter is ranked as the #1 software for fundraising, donor management, and auctions on G2, the largest independent software review site. And the best part? Givebutter's all-in-one fundraising …
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Do you want to raise more money and connect with more supporters this Giving Tuesday, and throughout the entire giving season? Then check out Givebutter! Givebutter is ranked as the #1 software for fundraising, donor management, and auctions on G2, the largest independent software review site. And the best part? Givebutter's all-in-one fundraising …
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Do you want to raise more money and connect with more supporters this Giving Tuesday, and throughout the entire giving season? Then check out Givebutter! Givebutter is ranked as the #1 software for fundraising, donor management, and auctions on G2, the largest independent software review site. And the best part? Givebutter's all-in-one fundraising …
  continue reading
 
Do you want to raise more money and connect with more supporters this Giving Tuesday, and throughout the entire giving season? Then check out Givebutter! Givebutter is ranked as the #1 software for fundraising, donor management, and auctions on G2, the largest independent software review site. And the best part? Givebutter's all-in-one fundraising …
  continue reading
 
Do you want to raise more money and connect with more supporters this Giving Tuesday, and throughout the entire giving season? Then check out Givebutter! Givebutter is ranked as the #1 software for fundraising, donor management, and auctions on G2, the largest independent software review site. And the best part? Givebutter's all-in-one fundraising …
  continue reading
 
Join us at the 2023 Nonprofit Social Media Summit! All virtual, totally free to join live! What is the Summit? A two-day virtual conference for nonprofit professionals looking to exchange ideas, experiences, and knowledge with a hyper focus on social media. Nonprofits of all sizes use social media every day to grab attention, inspire curiosity, and…
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The Nonprofit Social Media Summit sponsored by Neon One is back and bigger than ever! Go to nonprofitsocialmediasummit.com to get your free ticket, and you’ll get access to the complete session line-up, with speakers on social media advertising, LinkedIn for nonprofits, AI and ChatGPT, influencer marketing, YouTube strategy, and more. You can upgra…
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The Nonprofit Social Media Summit sponsored by Neon One is back and bigger than ever! Go to nonprofitsocialmediasummit.com to get your free ticket, and you’ll get access to the complete session line-up, with speakers on social media advertising, LinkedIn for nonprofits, AI and ChatGPT, influencer marketing, YouTube strategy, and more. You can upgra…
  continue reading
 
The Nonprofit Social Media Summit sponsored by Neon One is back and bigger than ever! Go to nonprofitsocialmediasummit.com to get your free ticket, and you’ll get access to the complete session line-up, with speakers on social media advertising, LinkedIn for nonprofits, AI and ChatGPT, influencer marketing, YouTube strategy, and more. You can upgra…
  continue reading
 
Join me at the Fundraising.Ai Virtual Summit - totally free - on October 23-24, 2023! There is no doubt that Artificial Intelligence has reshaped and continues to reshape industries and society. It holds incredible promises, but navigating the Responsible AI landscape is full of challenges. The Fundraising.AI Collaborative is focused on providing t…
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The Nonprofit Social Media Summit sponsored by Neon One is back and bigger than ever! Go to nonprofitsocialmediasummit.com to get your free ticket, and you’ll get access to the complete session line-up, with speakers on social media advertising, LinkedIn for nonprofits, AI and ChatGPT, influencer marketing, YouTube strategy, and more. You can upgra…
  continue reading
 
This episode is sponsored by Bonterra. Bonterra is a social goods software company focused on powering those who power social impact with best in class fundraising engagement, program management, and CSR solutions. By bringing together intuitive technology and social impact expertise, Bonterra enables unmatched connectivity between organizations an…
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This episode is sponsored by Bonterra. Bonterra is a social goods software company focused on powering those who power social impact with best in class fundraising engagement, program management, and CSR solutions. By bringing together intuitive technology and social impact expertise, Bonterra enables unmatched connectivity between organizations an…
  continue reading
 
This episode is sponsored by Bonterra. Bonterra is a social goods software company focused on powering those who power social impact with best in class fundraising engagement, program management, and CSR solutions. By bringing together intuitive technology and social impact expertise, Bonterra enables unmatched connectivity between organizations an…
  continue reading
 
This episode is sponsored by Bonterra. Bonterra is a social goods software company focused on powering those who power social impact with best in class fundraising engagement, program management, and CSR solutions. By bringing together intuitive technology and social impact expertise, Bonterra enables unmatched connectivity between organizations an…
  continue reading
 
The data on donor retention is not good. On average, over three quarters of new donors do not make a second gift. Also, the number of individual donors has dropped nearly 20 percent since the beginning of this century. It is not difficult to believe that this large drop is connected to donors feeling unappreciated and even commoditized. This purely…
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Strong organizations need passionate, competent, well-trained leaders. In this episode, we talk to The Board Pro, Christal Cherry, about her essential Steps to Build a More Engaged Board, plus other helpful tools like Board Maps and onboarding. About Christal Cherry: Christal M. Cherry is a nationally recognized nonprofit executive and professional…
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This episode is sponsored by Qgiv, a comprehensive fundraising platform trusted by over 20,000 fundraisers. The Qgiv team understands that fundraising isn’t always an easy job. To help, they recently surveyed fundraising professionals and donors to create a soon to be released report, The Sustainable Giving Report. This report explores how the econ…
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Having an effective email program is an important part of building an engaged community. 48% of donors prefer to receive updates and appeals via email. But accurate data about nonprofit email performance has historically been hard to come by—especially for small to midsize nonprofits—and that makes it hard to gauge your own campaigns’ performance. …
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Marketing has never been more challenging than it is now: As technology has matured, so have the layers between you and your audience become murkier. Your outreach is likely dependent on third parties in ways you may not realize. Economic forecasts and audience demand for privacy seem daunting. And though innovation is desperately needed, it never …
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This episode is sponsored by Qgiv, a comprehensive fundraising platform trusted by over 20,000 fundraisers. The Qgiv team understands that fundraising isn’t always an easy job. To help, they recently surveyed fundraising professionals and donors to create a soon to be released report, Building a Sustainable Future: A Guide to Healthy Fundraising. T…
  continue reading
 
This episode is sponsored by Qgiv, a comprehensive fundraising platform trusted by over 20,000 fundraisers. The Qgiv team understands that fundraising isn’t always an easy job. To help, they recently surveyed fundraising professionals and donors to create a soon to be released report, Building a Sustainable Future: A Guide to Healthy Fundraising. T…
  continue reading
 
Before we get into this special bonus episode, I want to tell you about my new live training, How to Create a Content Marketing Strategy + Calendar for Your Nonprofit. In this one-hour deep dive, I’ll show you how to create and execute an effective content marketing strategy for your nonprofit, complete with marketing calendar. To join me, go to no…
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Aron Murch is the Co-Owner and CIO of 2H Media. Aron helps non-profits improve their visibility by building video-driven websites that reduce confusion and encourage engagement. Leveraging close to 20 years of marketing experience, Aron oversees and implements crucial strategic projects for non-profits. Aron ran his first fundraiser when he was 12 …
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This episode is sponsored by Qgiv, a comprehensive fundraising platform trusted by over 20,000 fundraisers. The Qgiv team understands that fundraising isn’t always an easy job. To help, they recently surveyed fundraising professionals and donors to create a soon to be released report, Building a Sustainable Future: A Guide to Healthy Fundraising. T…
  continue reading
 
Before we get into this special bonus episode, I want to tell you about my new live training, How to Create a Content Marketing Strategy + Calendar for Your Nonprofit. In this one-hour deep dive, I’ll show you how to create and execute an effective content marketing strategy for your nonprofit, complete with marketing calendar. To join me, go to no…
  continue reading
 
This episode is sponsored by Qgiv, a comprehensive fundraising platform trusted by over 20,000 fundraisers. The Qgiv team understands that fundraising isn’t always an easy job. To help, they recently surveyed fundraising professionals and donors to create a soon to be released report, Building a Sustainable Future: A Guide to Healthy Fundraising. T…
  continue reading
 
This episode is sponsored by my friends at Instil, a holistic donor relationship management platform on a mission to revolutionize nonprofit technology. We are hosting a free webinar to show you how to manage donor communications in the digital age, using technology and social media. Our goal is to build long-term donor loyalty in a short-term worl…
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Google Analytics 4 (GA4) is Google's next-generation measurement solution, and it's replacing Universal Analytics. On July 1, 2023, standard Universal Analytics properties will stop processing data. GA4 is much more than just a new “version” of Google Analytics. It’s a completely new platform – built from the ground up to collect, process, and repo…
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Are you looking to engage your donors more effectively and create deeper relationships with them? You’re in luck. This episode is sponsored by my friends at Instil, a holistic donor relationship management platform on a mission to revolutionize nonprofit technology. We are hosting a free webinar to show you how to manage donor communications in the…
  continue reading
 
Are you looking to engage your donors more effectively and create deeper relationships with them? You’re in luck. This episode is sponsored by my friends at Instil, a holistic donor relationship management platform on a mission to revolutionize nonprofit technology. We are hosting a free webinar to show you how to manage donor communications in the…
  continue reading
 
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