S2 - E49 - Registration Outreach Campaigns (Culture)

ASCEND Podcast

Registration can be a stressful time for students, but a well-timed and personalized outreach campaign can make all the difference. In this episode, we explore how proactive outreach efforts after registration opens can boost enrollment, remove barriers, and build stronger relationships between students and institutions.

We dive into:
-Strategic Timing: Why staggered registration calendars create opportunities for targeted outreach.
-Personalized Engagement: The power of one-on-one interactions in addressing specific concerns, from registration holds to course guidance.
-Building Trust: How friendly, individualized conversations foster connections, especially with Gen Z students.
-Improved Processes: How student feedback from these calls has led to better institutional programs and initiatives.

We also share actionable steps for creating a successful calling campaign, including:
-Setting clear goals and segmenting outreach lists.
-Crafting effective scripts and training callers.
-Leveraging tools like pre-call texts to improve answer rates.
-Maintaining detailed records to track outcomes and improve future campaigns.

Whether you’re looking to boost registration numbers or deepen student engagement, this episode will give you the tools to make meaningful connections and improve the student experience.

Tune in to learn how outreach can turn routine registration into a transformative moment for your institution!