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Startup Branding 101: Expert Tips from Brand Strategist Adriana Guardans-Godo
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In this episode of Beyond Bold, I sit down with Adriana Guardans Godo, an expert brand strategist and founder of AGG Communications, to explore the art of building a standout brand. Adriana shares her journey from the fast-paced world of agency life to launching her own business, along with invaluable insights on unlocking, building, and protecting your brand as a startup founder.
We dive into:
- How to craft a compelling "why" that resonates with your audience
- Common mistakes startups make in communicating their mission
- Tips for integrating brand strategy into your culture, hiring, and marketing
- The growing importance of personal branding for founders
- How to balance ambition with sustainable growth
Whether you’re a new founder or looking to refine your brand strategy, this episode is packed with actionable advice to help your startup thrive.
Connect with Adriana:
- Website: adrianaguardansgodo.com
- LinkedIn: Adriana Guardans Godo
- Subscribe to her substack: theresonancereport.substack.com
Have Questions? Send then in for our AMA section
Thanks for tuning in to Beyond Bold! Stay connected:
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- Instagram: @kylabolden and @beyondboldpod
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Stay bold, stay fearless. See you in the next episode!
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