235. B.T.R. Nation's Path to Tripling their Number of Retail Doors in 2 Months

Food Biz Wiz

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

Busy caregivers, busy founders, busy people have at least ONE thing in common. They all deserve healthy AND delicious snacks to fuel them! This is part of what propels B.T.R. NATION. In this episode of the Food Biz Wiz Podcast, I’m sitting down with Ashley Nickelsen, the Founder, CEO, and Chief Snack Officer of B.T.R. NATION. They are on a mission to help fix our broken food system one snack at a time!

I am thrilled for Ashley to share her story and how she has built B.T.R NATION (plus recently tripled their doors in the span of 2 months!). You’ll hear more about…

• Why determining your non-negotiables NOW can help support your strategy
• How staying rooted in your original “why” supports your authenticity
• The importance of finding the right partners at the right time
• And what a more genuine approach to working with influencers looks like

Wizes, as we mentioned in the episode, we want to hear what YOUR non-negotiables are after listening to this episode. Come DM us or tag us in your stories over on Instagram and on LinkedIn, which are both linked in our full show notes here!