Francesco Zimone on importing and scaling a prolific restaurant brand

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On paper it seems like a no brainer…simply take one of the most famous restaurant brands in Italy and open it in the United States. What could go wrong? Just months into Francesco Zimone opening L’antica Pizzeria Da Michele in Hollywood the global pandemic hit. Leveraged to the hilt, Francesco set about creating a comeback so epic it could have been a Hollywood blockbuster. Today we sit down to discuss how he turned near failure into a national brand.

For more information on his restaurants, visit https://damicheleusa.com.

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