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#246: Jen Allen-Knuth on Navigating Complex Sales with the Challenger Approach
Manage episode 411390368 series 3424408
Контент предоставлен Luigi Prestinenzi & David Fastuca, Luigi Prestinenzi, and David Fastuca. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Luigi Prestinenzi & David Fastuca, Luigi Prestinenzi, and David Fastuca или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
💰 Get FREE access to the tactics used by the fastest-growing b2b brands
In this episode, you're going to learn:
1. Implementing insights from early to late stages to engage and persuade stakeholders
2. Importance of not making assumptions about the client's knowledge
3. The strategy of revisiting insights to create urgency for the decision
Connect with your hosts:
- Connect with Luigi Prestinenzi on Linkedin
- Connect with David Fastuca on Linkedin
About This Podcast
How To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.
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