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How to Upgrade Your Personal OS I Alexej Habinski I CMO-as-a-Service
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In this episode I speak with Alexej Habinski, who builds a bootstrapped service offering around his CMO skillset, think CMO-as-a-Service. When Alexej was 22 years young, he started his career in Rocket Internet’s growth manager program, building the acquisition engine for foodora’s consumer- and courier-side (acquired by Delivery Hero).
He then went on a roller-coaster ride of a myriad of projects from writing angel tickets, to freelancing, raising a fund, and starting his own company. After a while he then realised that he needs to update his personal Operating System and openly shares his struggles and how overcame them.
This conversation was fantastic and I have been listening to it quite a couple of times now. Feels like an iteration on Ben’s conversation.
- 0:00 - 1:20: Intro
- 1:20 - 13:10: Alexej’s career journey & design
- 13:10 - 17:30: Personal OS
- 17:30 - 23:40: Top 3 takeaways
- 23:40 - 31:00: 7 steps of marketing
- 31:00 - 32:30: Fractional CMO
- 32:30 - 36:50: Critical change factors
- 36:50 - End: Rapid fire Alexej
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Linkedin: https://www.linkedin.com/in/alexejhabinski/
Linkedin: https://www.linkedin.com/in/christian-abt-44b038b7/
Twitter: https://twitter.com/iamchrischi3
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