Medical Spa Lead Generation Strategies #178

Patient Convert Podcast: Healthcare Marketing Podcast

Are you ready to take your lead generation efforts to the next level and see a significant increase in your med spa's leads?

In this episode, Justin talks about lead generation strategies for medical spas and cash-based aesthetics practices. He discusses the tried and true direct-to-consumer type marketing model and how website structure, user experience, and content can engage viewers and create leads. He covers the importance of SEO, backlink-building programs, call tracking and reputation programs, and much more.

Tune in for an in-depth look at these key strategies for generating leads in the med spa space!

[00:01 - 03:59] Lead Generation Strategies for Medical Spas and Cash-Based Aesthetics Practices

[04:00 - 07:37] Make Sure You Have a Solid Foundation for SEO and Lead Generation

[07:38 - 11:26] Maximizing ROI for Med Spas Through Google Ads & Cross Promotion

[11:27 - 15:14] Leverage Programmatic Display to Increase Lead & Customer Acquisition

[15:15 - 18:44] Wrapping Up!

Key Quotes:

"It really does start and end with how your website is structured, the user experience, and the flows on it." - Justin Knott

"You not only have to concern yourself with getting leads through the door, but you really have to concern yourself on the close rate associated with those leads." - Justin Knott

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What We Do

Check out our Healthcare Marketing Agency – Intrepy Healthcare Marketing

Check out our physician liaison training platform – Physician Liaison University.

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Thanks for listening. Justin & Kelley Knott