RS262 - Freedom with responsibility with Karla Pamanes

Reimagining Success® with Anna Lundberg

In this week's episode, Anna speaks to Karla Pamanes in the latest in her interview series.

Karla Pamanes grew up in Mexico with parents who were working multiple jobs, and she always had that expectation of having a side hustle to get the extra income. Starting to freelance after being made redundant, she soon realised that this effectively meant running a full-time business. Although the initial focus was on making money, over time, she discovered the benefit of having the freedom to work when, where, and how she wanted.

Today, Karla is an award-winning designer, branding expert, and mentor based out of San Antonio, Texas. Her focus is on building branding that tells a story and reflects the core values of a company. Her motto is to "be the person you needed when you were younger." She created "The Brand Design Academy" to share the knowledge and experience she has learned over her 15 years working with corporate brands and small businesses.

*Resources mentioned during the episode* The Outsiders Business Incubator - A year-long business incubator for experienced corporate professionals who want to translate their skills and passions into a profitable and fulfilling business. www.onestepoutside.com/9to5

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