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#008 - Pro Level Email and SMS Marketing With Brittney Trahan
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Brittney Trahan's podcast episode on "The Digital Revolution Podcast," hosted by Eli Adams, dives deep into the transformative power of email and SMS marketing.
Brittney, co-founder of Strategy Maven Agency, shares her extensive 11-year journey in the marketing world, emphasizing how strategic email and SMS campaigns can significantly bolster community engagement, drive revenue, and enhance customer loyalty.
The episode is structured around key insights and actionable strategies:
- The Foundation of Email and SMS Marketing: Brittney outlines essential flows like welcome, post-purchase, and abandoned cart flows that businesses should implement to optimize their digital marketing efforts.
- Tactical Advice for Businesses: The discussion includes practical tips for small business owners on integrating email and SMS into their marketing strategies, choosing the right service providers, and ensuring their marketing efforts yield tangible results.
- The Future of Email and SMS Marketing: Brittney touches upon the evolving landscape of digital marketing, predicting the role of AI in automating and enhancing email strategies without losing the personal touch crucial for customer engagement.
Listeners will find value in Brittney's emphasis on the importance of understanding your audience, the necessity of a cohesive marketing strategy across all digital channels, and the potential of AI and automation in refining marketing tactics.
This episode is a must-listen for anyone looking to elevate their digital marketing game and achieve sustainable growth through effective email and SMS marketing strategies.
Brittney's LinkedIn: https://www.linkedin.com/in/brittneytrahan/
Brittney's Business Website: https://www.strategymavenagency.com/
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