Manage episode 377591174 series 3402159
Everyone knows it’s easier to hold on to donors than find new ones, but how can you hold onto donors or win them back if you don’t know who they are? 😕
LYBUNT describes donors who gave “last year but unfortunately, not this year”, something we’ve all been hearing more often than we would like in the current economic environment. But, here’s the bright side. These are not disaffected donors, and there are ways to bring them back into your donor family.
To reconnect with your LYBUNT donors and develop long-lasting relationships, join Cara for 10 minutes of techniques and stewardship Pro-Tips, plus advice on how to use online donor management systems to track your donor retention rate.
For more resources, and checklists to help with every step of your LYBUNT mining and stewardship planning, head to the Donorbox Library:
And for a recap on superior donor stewardship, head back to Episode 74: Steal this Stewardship Plan, here: https://podcasts.apple.com/us/podcast/ep-74-steal-this-stewardship-plan-free-template-for/id1483848924?i=1000623281795
Our excellent Nonprofit Blog has an excellent guide, well worth the 7-minute read:
📃 What are LYBUNT and SYBUNT Reports? [All You Must Know]
And a comprehensive guide to set you up for stewarding success:
✅ Donor Stewardship: Motivate Donors to Stay and Support:
✅ 8 Donor Metrics to Improve Donor Stewardship & Fundraising:
If we have inspired you to get ahead of the curve you can join Cara’s Masterclass: 30 Days to Your Year-End Campaign course with our special podcast 15% discount, using the promo code PODCAST to register. Find out more from Cara in the episode, or register here: https://academy.donorbox.org/
This offer is valid until the course begins at 1 p.m. Eastern on Tuesday, September 26.
The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:
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