The Myth of Client Satisfaction with Shelagh Cummins

The Road to Seven

In this episode of The Road to Seven, Shelagh Cummins dives into a crucial topic for every entrepreneur: setting boundaries in your business. Shelagh explores the fine line between keeping clients happy and over-committing, revealing how people-pleasing can lead to burnout. Drawing on her personal experience and insights from coaching women entrepreneurs, she explains how setting clear boundaries isn’t just important—it’s essential for sustainable business growth.

Shelagh breaks down practical ways to set boundaries, train clients on your availability, and create processes that protect both your well-being and your business. She emphasizes that success doesn’t require sacrificing your health or personal life. Instead, it’s about building a business that works for you while still delivering great results for clients.

Key Takeaways:

• Keeping clients happy is vital, but not at the expense of your own health.
• Over-delivering can cause burnout and dissatisfaction.
• Boundaries are key to sustainable growth and success.
• Effective processes support both your business and client satisfaction.
• You don't have to be available 24/7 to run a successful business.
• Establishing boundaries allows you to serve more clients without sacrificing well-being.
• Teaching clients how you work is essential for maintaining professional relationships.
• A business should serve you, not the other way around.

Tune in to learn how you can set up healthy boundaries that lead to happier clients—and a happier, more balanced life for you!