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E114: Mark Young: The Author of "Date Your Clients" on Cultivating Meaningful Business Connections
Manage episode 461216284 series 3561497
Контент предоставлен Roger Martin. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Roger Martin или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
This week, Roger sits down with Mark Young, author of Date Your Clients and CEO of Ryze Agency, to discuss his innovative approach to client engagement. Mark draws a fascinating parallel between business relationships and dating, emphasizing the importance of securing the next "date" to foster long-term connections. They explore his diverse career, which includes running a digital marketing firm and leading a medical device company, uncovering how these experiences have shaped his entrepreneurial philosophy. Along the way, Mark introduces key business concepts like the Unique Selling Proposition (USP) and the significance of loving your audience more than your product.
The conversation dives into balancing business growth with personal well-being, highlighting themes of radical generosity and the power of proximity. Mark shares compelling stories, including his involvement in health and wellness initiatives, featuring a medical device company that non-pharmaceutically lowers blood pressure. The episode concludes with a forward-looking discussion on the future of business in the ever-evolving digital age. Packed with practical advice, inspiring anecdotes, and actionable insights, this episode is a must-listen for entrepreneurs at every stage of their journey.
Topics Include:
Your Unique Selling Proposition
Mark’s Book: Date Your Clients
The True Power of Proximity
Balancing Your Health and Career
Networking and Building Relationships
Mark’s Book and Author Recommendations:
Connect with Mark:
Let's Get Social: Connect with Roger and ThriveMore Brands
Check Out Roger’s Book: An Insider’s Guide to Business: Secrets From an Entrepreneur’s Playbook
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Produced By: Social Chameleon
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