Digital Revenue Streams for Healthcare Providers: Expert Tips Featuring Robin Massey, EP 148

Thriving Practice with Tracy Cherpeski

Thriving Practice Community

18:09

HR is no longer just about managing people—it’s about shaping the future of work. Jens Baier, BCG’s HR transformation expert, discusses how AI and shifting employee expectations are forcing companies to rethink talent strategies. From re-recruiting to upskilling employees, HR must adapt to a rapidly changing landscape. Learn More: Jens Baier: https://on.bcg.com/41ca7Gv BCG on People Strategy: https://on.bcg.com/3QtAjro Decoding Global Talent: https://on.bcg.com/4gUC4IT…

год назад 39:48

MP3•Главная эпизода

In this episode of Thriving Practice, host Tracy sits down with Robin Massey, founder of SkipTheBox. Robin shares her expertise on how healthcare providers can expand their practices into the digital realm, creating additional revenue streams through online courses, self-published books, and virtual workshops. This insightful conversation offers practical strategies for leveraging your medical expertise in the online space, with a focus on starting small, testing ideas, and overcoming technical challenges.

- Introduction to Robin Massey and SkipTheBox (00:09)

- The importance of creating additional revenue streams for healthcare providers (00:30)

- Strategies for self-publishing books in the healthcare field (10:51)

- Benefits of self-publishing vs. traditional publishing

- Key steps in the self-publishing process

- Importance of professional editing and cover design

- Developing online courses for healthcare professionals (19:45)

- Starting with a small-scale test run using simple tools

- Gradually scaling up based on audience response

- Addressing potential liability concerns

- Creating virtual workshops as a low-risk entry point (22:26)

- The value of starting small and gathering data before major investments (23:21)

- Overcoming tech overwhelm and the importance of outsourcing (29:06)

- Robin's advice on long-term thinking for online business growth (30:33)

- Where to find Robin and SkipTheBox online (27:27)

Key Takeaways:

- Start with simple tools like Google Docs to outline your ideas

- Test your concepts with your existing patient base before major investments

- Consider outsourcing technical aspects to focus on content creation

- Remember: "It's not one day, it's day one" when starting your online journey

For more tips on growing your healthcare practice, subscribe to Thriving Practice and leave us a review on your favorite podcast platform!

Robin's Bio:

Robin Massey is the Founder of Skip the Box LLC, supporting business owners in health and wellness fields who are looking to build out online programs and services. With over 15 years of experience in behind-the-scenes support, she loves helping folks get out of the details, on top of their workload, and into their zone of genius. Because who wants to live with their hair always on fire? Project management, execution, and “how can we simplify this?” are Robin’s jam, and it delights her to help business owners get out of the weeds so they can focus on the important things that will increase their impact and revenue.

Find Robin:

Website

Instagram

Connect With Us:

Be a Guest on the Show

Schedule Strategy Session with Tracy

Tracy’s LinkedIn

Business LinkedIn Page

Thriving Practice Community Instagram

101 эпизодов

#Entrepreneur #Business #Tracy Cherpeski #Fitness #Self-Improvement #Entrepreneur Mindset #Podcasting Education #Medicine

Digital Revenue Streams for Healthcare Providers: Expert Tips Featuring Robin Massey, EP 148

Thriving Practice with Tracy Cherpeski

published год назад

MP3•Главная эпизода

- Introduction to Robin Massey and SkipTheBox (00:09)

- The importance of creating additional revenue streams for healthcare providers (00:30)

- Strategies for self-publishing books in the healthcare field (10:51)

- Benefits of self-publishing vs. traditional publishing

- Key steps in the self-publishing process

- Importance of professional editing and cover design

- Developing online courses for healthcare professionals (19:45)

- Starting with a small-scale test run using simple tools

- Gradually scaling up based on audience response

- Addressing potential liability concerns

- Creating virtual workshops as a low-risk entry point (22:26)

- The value of starting small and gathering data before major investments (23:21)

- Overcoming tech overwhelm and the importance of outsourcing (29:06)

- Robin's advice on long-term thinking for online business growth (30:33)

- Where to find Robin and SkipTheBox online (27:27)

Key Takeaways:

- Start with simple tools like Google Docs to outline your ideas

- Test your concepts with your existing patient base before major investments

- Consider outsourcing technical aspects to focus on content creation

- Remember: "It's not one day, it's day one" when starting your online journey

For more tips on growing your healthcare practice, subscribe to Thriving Practice and leave us a review on your favorite podcast platform!

Robin's Bio:

Find Robin:

Website

Instagram

Connect With Us:

Be a Guest on the Show

Thriving Practice Community

Schedule Strategy Session with Tracy

Tracy’s LinkedIn

Business LinkedIn Page

Thriving Practice Community Instagram

101 эпизодов

#Entrepreneur #Business #Tracy Cherpeski #Fitness #Self-Improvement #Entrepreneur Mindset #Podcasting Education #Medicine

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39:32

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34:39

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27 дней назад42:42

42:42

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год назад35:56

35:56

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год назад12:45

12:45

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The Parent-Leader Connection - A Special Snack Episode, EP 154 9:58

год назад9:58

9:58

In this intimate snack episode, Miranda Dorta interviews Tracy Cherpeski about the profound connections between parenthood, leadership, and building lasting organizations. This unscripted conversation offers a candid glimpse into how Tracy approaches both parenting and business leadership. Key moments from their conversation: - Tracy emphasizes that while she sees parallels between parenting and leadership, this doesn't mean infantilizing team members. Instead, she views her role as a guide who shows what's possible while allowing for growth through trial and error - She discusses the challenge of balancing control with letting go, acknowledging that true organizational growth often happens when leaders step back - Tracy shares a powerful insight about asking "just because I could, should I?" - drawing parallels between delegating in business and allowing children to develop independence - She reflects on making ripples of positive impact that extend beyond her immediate influence when discussing legacy - In a touching moment, Tracy becomes emotional discussing what she hopes others learn from her: the power of humility, authenticity, and standing firm despite fear and shame - The conversation concludes with Tracy expressing pride and gratitude for her role as a parent to both her children and step-children, whom she considers a privilege to support Memorable Quotes: "The way I view my role as a parent is as a guide... to show what's possible and then allow for that to open up and trial and error, grow forward." - Tracy Cherpeski on leadership philosophy "We grow better when I let go. That doesn't in any way mean that I'm abdicating my responsibility for the success of our company, for the success of our clients, and for the success of our members." - Tracy Cherpeski "When we take a stand for something, we can do almost anything... even in the face of fear, even in the face of a lot of unknown." - Tracy Cherpeski Connect With Us: Be a Guest on the Show Thriving Practice Community Schedule Strategy Session with Tracy Tracy’s LinkedIn Business LinkedIn Page Thriving Practice Community Instagram…

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Beyond the Stethoscope: A Cardiologist's Journey to Heal Physician Burnout Through Coaching Featuring Ben Reinking, EP 153 36:26

год назад36:26

36:26

A Conversation with Dr. Ben Reinking - The Developing Doctor In this episode, we explore the world of physician coaching with Dr. Ben Reinking, pediatric cardiologist and founder of The Developing Doctor. Key highlights include: Dr. Reinking's personal journey from burnout to discovering the power of coaching The importance of developing "soft skills" like communication and leadership for physicians How small changes can have a big impact on combating burnout and finding joy in medicine The value of finding trusted colleagues to connect with authentically about work challenges Transitioning from a performance mindset to a growth mindset in medical careers Creating a coaching business as a side venture while maintaining clinical practice The benefits of coaching for both coach and client in the medical field Recognizing early signs of burnout and the importance of self-care for physicians Practical tips for physicians looking to explore coaching or make positive changes This conversation offers valuable insights for physicians looking to enhance their careers, combat burnout, and explore new avenues within medicine. Dr. Reinking's approach emphasizes the power of small changes and developing often-overlooked skills to create more fulfilling medical careers. Dr. Reinking’s Bio: Dr. Ben Reinking is a board-certified general pediatrician and pediatric cardiologist with over 20 years of experience in academic medicine. His expertise includes interpreting echocardiograms and caring for children with complex congenital heart disease. Dr. Reinking has held leadership roles such as medical director and program director, and has a passion for patient care and teaching. After experiencing burnout due to increased workload, Dr. Reinking discovered the transformative power of coaching. This experience helped him align with his values, leverage his strengths, and enhance his communication skills. Recognizing coaching's potential to address developmental gaps in medical education, he now shares these valuable insights with students, residents, fellows, and physicians. Find Dr. Ben Reinking: Website The Developing Doctor LinkedIn Dr. Reinking LinkedIn Instagram YouTube Connect With Us: Be a Guest on the Show Thriving Practice Community Schedule Strategy Session with Tracy Tracy’s LinkedIn Business LinkedIn Page Thriving Practice Community Instagram…

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Designing Prosperity in Your Practice and Life Featuring Dan Romance, EP 152 40:57

год назад40:57

40:57

In this episode, Tracy talks with Dan Romance about his unique approach to helping healthcare professionals design prosperity across all areas of their lives. Dan shares insights on balancing personal and professional success, making incremental improvements, and planning for a fulfilling future. Key Topics Discussed: The concept of "prosperity design" and its holistic approach to success The five key areas of life: self, family, business, finances, and future The importance of incremental improvements in achieving goals Balancing the roles of practitioner and business owner (the "player-coach" analogy) Planning for the future beyond just retirement The impact of personal well-being on patient experience Strategies for preventing burnout and maintaining work-life balance Notable Quotes: - "If you can make a 1% improvement per week, by the end of the year, all of your goals can be met and life can be grand." - "We start today on our future." - "If the doctor is doing something in the practice that doesn't require a license to practice medicine, then he's not spending his time doing the right things." Resources Mentioned: - Prosperity Design website: www.prosperitydesign.com - Prosperity Assessment for dental professionals, medical professionals, and business owners We hope you enjoyed this episode of Thriving Practice. Don't forget to subscribe, rate, and review our podcast to help other healthcare professionals discover these valuable insights! Find Dan: Website : Email: Dan@prosperitydesign.com Phone/Text: 772-766-4637 Connect With Us: Be a Guest on the Show Thriving Practice Community Schedule Strategy Session with Tracy Tracy’s LinkedIn Business LinkedIn Page Thriving Practice Community Instagram…

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Digital Health Solutions for Osteoporosis: Combining Strength Training with Medical Care Featuring Jenni Tarma, EP 151 44:38

год назад44:38