BDTP. QA in Email Marketing with Michael Wilding

UI Breakfast: UI/UX Design and Product Strategy

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10M ago 25:38

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Today we have another episode of Better Done Than Perfect. Listen in as we talk to Michael Wilding, a marketing automation architect. You'll learn how QA is done in larger organizations, why creating a base template is important, how to do QA on your workflows, and how to test your emails using different methods.

Please head over to the episode page for the detailed recap and key takeaways.

Show notes

DEPT® — Michael’s place of work
Litmus, Email on Acid — template testing tools
Postman
Follow Michael on LinkedIn

Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.

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This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.

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