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The CPG Guys

Peter V.S. Bond & Sri Rajagopalan

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CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
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Cosmic Cafe

Cosmic Circus

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Cosmic Cafe is an official podcast by The Cosmic Circus. Hosted by Ayla Ruby, this is an interview-based podcast with people in the entertainment industry, in front of and behind the camera. FMI visit TheCosmicCircus.com or CosmicPodcasts.com Questions? Concerns? Suggestions? Or to inquire about being interviewed on this podcast, please contact: podcasts@thecosmiccircus.com
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The CPGGUYS are joined in this episode by Courtney McCants, Director of digital product sales, emerging tech at RR Donnelley. She is driven by a passion for innovative solutions and emerging technologies, and spearheads RRD’s Emerging Technology Product sales team. With 15 years of experience in media and advertising, Courtney has partnered with re…
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Author: Solomon Schmidt Book: LEGAL GLADIATOR: The Life of Alan Dershowitz Publishing: Skyhorse (August 20, 2024) https://kscj.com/wp-content/uploads/2024/09/Solomon_Schmidt_to_air.mp3 Synopsis (from the Publisher): The only biography of America’s most controversial lawyer. Legal Gladiator is the story of perhaps the greatest lawyer in American his…
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Author: Rosanne Parry Book: A HORSE NAMED SKY Publishing: Greenwillow Books (August 29, 2023) https://kscj.com/wp-content/uploads/2024/09/Rosanne_Parry_to_air.mp3 Synopsis (from the Publisher): An instant New York Times bestseller! A stand-alone companion to the national bestsellers A Wolf Called Wander and A Whale of the Wild. Exiled from his band…
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The CPGGUYS are joined in this episode by Paul Wright, head of international at Uber advertising. This episode originated during Shoptalk Europe back in June at Barcelona. Needless to say, the last 4 years have seen a whirlwind change in retail media across the board. I’m talking 60+ RMN’s in the US, huge media budget shifts to sales and lower funn…
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The CPGGUYS are joined in this episode by Yann Gautier from VML and Nicole France from Contentful. Today’s CPG landscape has accelerated a decade in the last 4 years since the beginning of the pandemic as far as omnichannel retail is concerned. One of the areas that requires profound transformation is engaging customer content. AI is at the forefro…
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Author: Paul M. Sparrow Book: AWAKENING THE SPIRIT OF AMERICA: FDR’s War of Words with Charles Lindbergh – and the Battle to Save Democracy Publishing: Pegasus Books (June 4, 2024) https://kscj.com/wp-content/uploads/2024/09/Paul_M_Sparrow_to_air.mp3 Synopsis (from the Publisher): A powerful new work of history that brings President Roosevelt, his …
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The CPGGUYS are joined in this episode by Steve Zurek, VP of thought leadership at NielsenIQ. Sri and Steve have a debate and dialogue on private label leadership, the current inflationary trends and the display pressure of the store environment and a reality check on what's really true at retail vs sensationalizing the outcomes. Find Steve Zurek o…
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THE CPGGUYS are joined in this episode LIVE from the Cannes Lions international festival of creativity at the Amazon pod - by Anastasia Leng, CEO of CreativeX. It's a conversation centered around the immense power of AI and how digital creative is changing by the hour. We are joined by special guest Ajay Sharma, VP at Bayer, who has also been our s…
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The CPGGUYS are joined in this episode by Jeff Bustos, VP Measurement addressability data to discuss retail media performance and standards. Jeff has spent a lifetime in media greatness and is the absolute authority to hold brands and retailer accountable on this journey. Find Jeff Bustos on Linkedin at: https://www.linkedin.com/in/bustosjeffrey/ F…
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Author: Peter Heller Book: BURN: A Novel Publishing: ‎ Knopf (August 13, 2024) https://kscj.com/wp-content/uploads/2024/09/Peter_Heller_to_air.mp3 Synopsis (from the Publisher): From the best-selling author of The Dog Stars and The Last Ranger, a novel about two men—friends since boyhood—who emerge from the woods of rural Maine to a dystopian count…
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The CPG Guys are joined in this episode by Patrick Miller, co-founder of Flywheel, a division of Omnicom. Joining Peter to co-host the program is Flywheel's Jacqui Dynowski. Patrick discusses "The Big Shift" white paper which he co-wrote with Katie Box. Follow Patrick Miller on LinkedIn at: https://www.linkedin.com/in/patrickgmiller/ Follow Flywhee…
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The CPGGUYS talk to Eziah Syed, co-founder & CEO of Mend Nutrition. Mend's mission is 'We have come together to make a positive impact on human health by developing nature powered, science backed formulas customized for each stage of the healing journey.'. Follow Eziah Syed on Linkedin at : https://www.linkedin.com/in/eziah/ Follow Mend on Linkedin…
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Author: Ellen Hopkins Book: SYNC Publishing: Nancy Paulsen Books (August 27, 2024) https://kscj.com/wp-content/uploads/2024/08/Ellen_Hopkins_to_air.mp3 Synopsis (from the Publisher): From #1 NYT bestselling author Ellen Hopkins comes a new heartbreaking young adult novel in verse about twins separated in the foster care system and the different pat…
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The CPG Guys are joined in this episode by Joanna O’Connell, Chief Intelligence Officer at Omnicom Media Group & Xian Wang, VP of Retail Insights at Flywheel. Joining PVSB in the hosting seats is Jacqui Dynowski of Flywheel. Follow Joanna O’Connell on LikedIn at: https://www.linkedin.com/in/joannao2/ Follow Xian Wang on LinkedIn at: https://www.lin…
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The CPG Guys are joined by Neel Arora, Global Head of eCommerce at Nestlé, the world's largest food & beverage consumer goods manufacturer. Joining PVSB in co-hosting this episode is FMCG Guys host Daniel Torres Dwyer. Follow Neel on LinkedIn at: https://www.linkedin.com/in/neel-arora-60912130/ Follow Nestlé on LinkedIn at: https://www.linkedin.com…
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The CPGGUYS are joined in this episode shot LIVE from the KPM/84.51 Cabana at Cannes Lions international festival of creativity at Cannes, France. We are joined by Cara Pratt, SVP and head of Kroger precision marketing, and Meghan Johnson, head of consumer experience and media at Mondelez international. Find Cara Pratt on Linkedin : https://www.lin…
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Author: M.P. Woodward Book: TOM CLANCY SHADOW WAR: A Jack Ryan Jr. Novel Publishing: G.P. Putnam’s Sons (August 20, 2024) https://kscj.com/wp-content/uploads/2024/08/MP_Woodward_to_air.mp3 Synopsis (from the Publisher): Surviving a helicopter crash in the Vietnamese Highlands is only the start of the challenges facing Jack Ryan, Jr., in the latest …
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The CPG Guys are joined in this episode by Michael La Kier, VP of Brand Development at Independent Grocers Association, Inc. (IGA), the largest affiliation of independent grocers in the U.S. and around the world, boasting 1,700 U.S. stores and 6,200+ globally. Follow Michael La Kier on LinkedIn at: https://www.linkedin.com/in/michaellakier/ Follow …
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The CPG Guys are joined in this episode by Nicole Vinson, VP Global Digital, Media & Omni Shopper Experience at Kellanova. This episode was recorded at the Cannes Lions International Festival of Creativity. Ajay Sharma, VP of eCommerce & Omnichannel at Bayer guest hosted this episode. Follow Nicole Vinson on LinkedIn at: https://www.linkedin.com/in…
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The CPG Guys are joined in this episode by Steve Dennis, author of “Leaders Leap - Transforming Your company at the Speed of Disruption” and host of the Remarkable Retail Podcast. Follow Steve Dennis on LinkedIn at: https://www.linkedin.com/in/stevenpdennis/ Purchase Leaders Leap on Amazon: https://a.co/d/j8kHQ6M Listene to the Remarkable Retail po…
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Author: Pedro Domingos Book: 2040: A Political Satire Publishing: BookBaby (August 20, 2024) https://kscj.com/wp-content/uploads/2024/08/Pedro_Domingos_to_air.mp3 Synopsis (from the Publisher): “I told you not to read books like this.” ―Your Mom When AI and the culture wars collide, hilarity ensues. The 2040 presidential election is unlike any in U…
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The CPGGUYS are joined in this episode by Bharat Pulgam, co-founder & CEO of affordable last mile delivery service - Buncha. Buncha is a 'milk-man' type delivery service now operating in Colorado & Minnesota and fast expanding. For $3.45 per delivery, this is about the lowest cost we are experiencing in the marketplace. Find Bharat Pulgam on Linked…
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The CPGGUYS are joined in this episode by Luke Kigel - VP of digital marketing & consumer experiences at Kimberly-Clark. Connect with Luke Kigel on Linkedin : https://www.linkedin.com/in/lukekigel/ Connect with Kimberly-Clark on Linkedin : https://www.linkedin.com/company/kimberly-clark/ Connect with Kimberly-Clark online : https://www.kimberly-cla…
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THE CPGGUYS are joined in this episode by Jeff Cohen, tech evangelist for Amazon ads. We did this LIVE from the Amazon port podcast studio at Cannes Lions international festival of creativity at Cannes, France. Find Jeff on Linkedin at : https://www.linkedin.com/in/jeffreycohen/ Find Amazon on Linkedin at : https://www.linkedin.com/company/amazon/ …
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Author: Steve Wiegand Book: THE UNCOMMON LIFE OF DANNY O’CONNELL: A Tale of Baseball Cards, “Average” Players and the True Value of America’s Game Publishing: Bancroft Press (July 30, 2024) https://kscj.com/wp-content/uploads/2024/08/Steve_Wiegand_to_air.mp3 Synopsis (from the Publisher): In “The Uncommon Life of Danny O’Connell,” the author explor…
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The CPGGUYS are joined in this episode by Kenny Juskowiak, MD for emerging brands. Our discussion was recorded LIVE at NielsenIQ's annual c360 conference in May 2024. We discussed NielsenIQ's offerings and services for startup and emerging brands. This episode is sponsored by NielsenIQ. Find Kenny Juskowiak on Linkedin : https://www.linkedin.com/in…
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In our 400th episode, the CPG Guys are joined by Seth Dallaire, Chief Revenue Officer at Walmart. The episode was recorded at the Cannes Lions International Festival of Creativity. This episode is sponsored by the 2024 DSN Issue Summit, December 4 in New York City. To learn more, visit: https://events.drugstorenews.com/issuesummit Seth answers thes…
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Author: Brian Freeman Book: Robert Ludlum’s THE BOURNE SHADOW: A Jason Bourne Novel Publishing: G.P. Putnam’s Sons (July 16, 2024) https://kscj.com/wp-content/uploads/2024/07/Brian_Freeman_to_air.mp3 Synopsis (from the Publisher): When secrets from Bourne’s past come to light, he may be the next thing that’s buried in this latest entry in the legen…
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The CPG Guys are joined in this episode by Deren Baker CEO of Flywheel Ventures and Molly O'Bryen Sr. Director, Head of TikTok Shops at Flywheel Ventures, part of the Flywheel Commerce Network. Follow Deren on LinkedIn at: https://www.linkedin.com/in/derenbaker/ Follow Molly on LinkedIn at: https://www.linkedin.com/in/molly-o-bryen-3a050147/ eMail …
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The CPG Guys are joined in this episode by Jay Richman, VP of product & technology for Amazon. This episode was recorded LIVE at Cannes, France during the Cannes Lions festival of creativity in June 2024. Customer obsession, experimenting with new technology are at the core of Amazon. In this episode, we discuss everything from today's artificial i…
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The CPG Guys are joined in this episode by Evan Hovorka, VP of Product & Innovation at Albertsons Media Collective & Lori Johnshoy, Head of Global Retail, Media Network & CPG Industry Strategy at LiveRamp, the data collaboration platform for the world’s most innovative companies. A leader in consumer privacy, data ethics, and foundational identity,…
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Audible has been one of the leaders in the industry for audiobooks, with a one-stop shop for any title you can imagine. They've also branched out into original programming, such as Impact Winter from Travis Beacham (Pacific Rim) and executive producers of The Walking Dead. I sat down with actress Christina Chong (La'an Noonien-Singh in Star Trek: S…
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This episode was recorded at the Cannes Lions International Festival of Creativity with a live audience. The CPG Guys were joined by Ryan Mayward, SVP of Sales at Walmart Connect and Jacquelyn Baker, CEO of Omnicom Commerce Group, part of the Flywheel Commerce Network. Follow Ryan Mayward on LinkedIn at: https://www.linkedin.com/in/ryan-mayward-b67…
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Author: K.A. Cobell Book: LOOKING FOR SMOKE Publishing: Heartdrum (June 4, 2024) https://kscj.com/wp-content/uploads/2024/07/KA_Cobell_to_air.mp3 Synopsis (from the Publisher): In her powerful debut novel, Looking for Smoke, author K. A. Cobell (Blackfeet) weaves loss, betrayal, and complex characters into a thriller that will illuminate, surprise,…
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The CPG Guys are joined in this episode by Joell Robinson, Senior Director for Retail Media Sales & Activation at Giant Eagle & Neil Murphy Chief Revenue Officer at Bridg, a division of Cardlytics. This episode is sponsored by Bridg. Follow Joell Robinson on LinkedIn at: https://www.linkedin.com/in/joellguglielmo/ Follow Leap Retail Media Network o…
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The CPG Guys are joined in this episode by Marco Steinsieck, Head of Sephora Media Network, the retail media division of Sephora, a global omnichannel beauty care retailer. Follow Marco Steinsieck on LinkedIn at: https://www.linkedin.com/in/marcosteinsieck/ Follow Sephora on LinkedIn at: https://www.linkedin.com/company/sephora/ Follow Sephora onli…
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Author: Ruth Bonapace Book: THE BULGARIAN TRAINING MANUAL Publishing: CLASH Books (June 4, 2024) https://kscj.com/wp-content/uploads/2024/07/Ruth_Bonapace_to_air.mp3 Synopsis (from the Publisher): The Bulgarian Training Manual is a comic novel that tells the story of Tina in her quest to find her true parents and jeans that fit. With the help of a …
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The CPG Guys are joined in this episode by Jeff Malmad, global head of commerce at Mindshare. He is also the host of our weekly programming on Tuesday's - the retail media minute. Jeff's previous episode can be found here and is one of our top performing episodes of all time to the day : 'the ABC's of retail media' https://podcasts.apple.com/ca/pod…
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The CPG Guys are joined in this episode by Jill Pavlovich, SVP of Digital Shopping Experiences at Albertsons Companies. Follow Jill Pavlovich on LinkedIn at: https://www.linkedin.com/in/jill-pavlovich/ Follow Albertsons Companies on LinkedIn at: https://www.linkedin.com/company/albertsons/ Follow Albertsons Companies online at: https://www.albertso…
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Author: Mark Greaney Book: SENTINEL Publishing: Berkley (June 25, 2024) https://kscj.com/wp-content/uploads/2024/07/Mark_Greaney_to_air.mp3 Synopsis (from the Publisher): An African coup may force Josh Duffy to choose between his mission and his family in this intense thriller from the #1 New York Times bestselling author of The Gray Man series. Jo…
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The CPG Guys are joined in this episode by Conor Keane CEO and Andre Souza Head of Data Science at Spring Global, a company renowned for its engineering excellence in CPG salesforce automation software. This episode is sponsored by Spring Global. Follow Conor on LinkedIn at: https://www.linkedin.com/in/conor-keane-1aaa6/ Follow Andre on LinkedIn at…
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Sri & PVSB recap the highlights & insights from their trip to the 2024 Cannes Lion Festival of Creativity. Follow Cannes Lions on LinkedIn at: https://www.linkedin.com/company/cannes-lions-international-advertising-festival/ Follow Cannes Lions online at: https://www.canneslions.com/ CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FM…
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Author: Salah Bachir Book: FIRST TO LEAVE THE PARTY: My Life with Ordinary People who Happen to be Famous Publishing: Signal (October 17, 2023) Click HERE to buy the book! https://kscj.com/wp-content/uploads/2024/06/Salah_Bachir_to_air.mp3 Synopsis (from the Publisher): INSTANT NATIONAL BESTSELLER A marvelous and compulsively readable collection of…
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I recently spoke with Executive Producer, Director, Writer Liz W. Garcia about her new film Space Cadet, a comedy about second chances, chasing your dreams, and what it takes to become NASA astronaut! The hilarious new comedy releases on Prime Video next month July 4, 2024 and stars Emma Roberts, Gabrielle Union, and Tom Hopper. Host/Interviewer: L…
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I've had the immense privilege of knowing Monique Asher for over a decade, having met her through some friends, one of whom was her younger sister. Throughout the years, she has worn many hats, such as mother, wife, and therapist. However, one hobby and passion that she kept coming back to was writing, which began at such a young age (as you learn …
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The CPG Guys are joined in this episode by Abi Subramanian, Group VP of Customer Loyalty, Marketing at the Walgreens Advertising Group. Follow Abi Subramanian on LinkedIn at: https://www.linkedin.com/in/abishake/ Follow Walgreens advertising group on LinkedIn at: https://www.linkedin.com/company/walgreens/ Abi answers the following questions : 1. W…
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Bruce Willis is a name synonymous with Hollywood blockbusters and almost every genre of projects you can think of. Yet, for many, accessing the full spectrum of his cinematic achievements can be as challenging. Thankfully, Sean O’Connell’s new biography focused on Bruce Willis and his acting past, offers a comprehensive and engaging journey through…
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The CPG Guys are joined in this episode by Imteaz Ahamed, Director of Performance Marketing, Nutrition at Reckitt & Host of the Applied Intelligence Podcast. This episode was recorded at the Cannes Lions Festival of Creativity. Follow Imteaz on LinkedIn at: https://www.linkedin.com/in/imteaza/ Subscribe to the Applied Intelligence podcast on Apple …
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Author: Joanna Ho (Illustrated by Amanda Phingbodhipakkiya) Book: WE WHO PRODUCE PEARLS: An Anthem for Asian America Publishing: Orchard Books (April 16, 2024) https://kscj.com/wp-content/uploads/2024/06/Joanna_Ho_to_air.mp3 Synopsis (from the Publisher): From the New York Times bestselling and award-winning author, Joanna Ho, comes an uplifting ca…
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The CPG Guys are joined in this episode by Brittain Ladd, an independent supply chain consultant working with the world's largest brands and retailers. He is very popular for his M&A predictions and ability to accurately stay connected with modern trends. Follow Brittain Ladd on LinkedIn at: https://www.linkedin.com/in/brittainladd/ Brittain answer…
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