Presenting Blowing Up (Donna Kozik)

Course Lab: Lessons from Successful Online Course Creators

Donna Kozik is on a mission to get you published. Donna created the original Write a Book in a Weekend virtual event and now leads five additional “in-a-weekend” style programs.

Hosts Linda Claire Puig and Ari Iny explore with Donna the dynamic business growth possibilities that derive from in-a-weekend events, as well as the practical structure of the weekends. The three of them brainstorm a variety of niches that could employ this strategy.

In this episode, we discuss:

• How to host events that help attendees achieve a desirable goal in one weekend
• Why guiding people through a project from start to finish actually creates a new, urgent need…and how to position a higher-priced offer to be the no-brainer next step for your attendees
• How to design your weekend program to be “just right”—enough content to fulfill a promise your prospects can’t resist, but not so much that they become overwhelmed
• And much more!

“We're all creative, right? That's why we're here.”

– Donna Kozik

Donna Kozik is a USA Today and Wall Street Journal bestselling author most known as the creator and leader of the original Write a Book in a Weekend virtual event and Done for You Publishing program. Her mission: Let's get you published!

Resources or websites mentioned in this episode:

• Mirasee
• 6-Figure Newsletters
• Donna’s website
• Donna’s free gift

Credits:

• Guest: Donna Kozik
• Hosts: Linda Claire Puig & Ari Iny
• Producer: Linda Claire Puig
• Managing Producer: Cynthia Lamb
• Executive producer: Danny Iny
• Audio Post Supervisor: Evan Miles, Christopher Martin
• Audio Post Production: Post Office Sound
• Music soundscape: Chad Michael Snavely
• Making our hosts sound great: Home Brew Audio

If you don't want to miss future episodes of Blowing Up, please subscribe to Apple podcasts or Spotify or wherever you're listening right now. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.

Music and SFX credits:

• Track Title: Sunny Side Up

Artist Name(s): Neon Beach

Writer Name: Aaron Sprinkle

Publisher Name: A SOUNDSTRIPE PRODUCTION

• Track Title: Presence

Artist Name(s): Mikey Geiger

Writer Name: Michael Thomas Geiger

Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

• Track Title: Coo Coos

Artist Name(s): Dresden, The Flamingo

Writer Name: Matthew Wigton

Publisher Name: A SOUNDSTRIPE PRODUCTION

Episode transcript: In-a-Weekend Events (Donna Kozik) coming soon

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