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Align, Differentiate, Win: How to Stand Out in a Competitive Market
Manage episode 455645036 series 3600646
Контент предоставлен Summer Poletti. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Summer Poletti или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
How do you compete in a world where everyone claims to give better service? In this revisited episode of C-Suite Sidekick, Summer Poletti dives into why "better service" is no longer a differentiator—and what you can do instead.
Learn how to uncover your true differentiators by understanding your clients' biggest challenges, leveraging research, and aligning your internal strategies with buyer preferences. Whether you’re battling against industry giants or refining your unique value proposition, this episode offers actionable insights to help you stand out.
With fresh reflections for 2025, Summer explores how alignment—between teams and buyer expectations—is the ultimate secret weapon in today’s competitive market. Tune in to discover how to build a sales strategy that resonates with clients, retains their loyalty, and avoids the dreaded race to the bottom.
Companion content:
- 6 Things Future-Focused Business Owners Will Master in 2025
- Protect Your Clients from Poaching
Show notes:
- Connect with Summer on LinkedIn
- Visit Rise of Us for more information about Summer's services
- Episode recorded and edited using Descript
- Repurposed content, such as this description created using CastMagic
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