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The BOOST Podcast: Inspiring Stories of Professional and Personal Growth from Entrepreneurs, Athletes and Healthcare Pros
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Ep #32: Building a Competitive Business in the Healthy Beverage Industry With John S. Lee
Manage episode 185851564 series 1535966
Контент предоставлен Elena Lipson, Founder of Mosaic Growth Partners, Interviews Inspiring Entrepreneurs, Healthcare Pros to Hear Their Growth Stories | Strategist | Business Development, and Growth Expert | Entrepreneur | Innovator. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Elena Lipson, Founder of Mosaic Growth Partners, Interviews Inspiring Entrepreneurs, Healthcare Pros to Hear Their Growth Stories | Strategist | Business Development, and Growth Expert | Entrepreneur | Innovator или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Today’s featured guest is John Lee. John is the co-founder of Capital Kombucha, which is Washington D.C.’s first kombucha brewery. He founded the company with two classmates from GW’s business school in 2012. Prior to business school, John worked as a structural engineer, which was a far cry from the world of healthy beverages. John and his co-founders identified a market in D.C. for the fermented sweetened tea drink that’s believed to support a healthy gut and strong immune system.
Unlike the West Coast, which is saturated with these types of health and wellness beverages, D.C. was pretty low on kombucha offerings, yet had a very active, health-conscious population. So Capital Kombucha was born and they began selling their drinks at local markets before expanding to larger retail outlets, like Whole Foods and Safeway. Today they distribute to hundreds of locations from Virginia to New York, all along the mid-Atlantic.
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