76: George Cernada: Public Health Expert Discusses Challenges and Opportunities in Health And Importance of Real-World Experience

The Health Crossroad with Dr. Doug Elwood and Dr. Tom Elwood

Dr. George Cernada is Emeritus Professor of Public Health at the University of Massachusetts at Amherst and Editor of the International Quarterly of Communication Health Education, a journal that he founded. He has extensive public health research, program planning/evaluation, professional training, managerial, and fund raising experience in public, private and academic settings. He spent many years working overseas on public health and population projects that involved implementation and collaboration with major bilateral and international donor agencies such as the U.S. Agency for International Development, the World Bank, and the Asian Development Bank. Among his various postings, he served as Chief Advisor to the Taiwan government on health matters. Dr. Cernada is the recipient of numerous citations and awards by the governments of Bangladesh, Pakistan, and Taiwan. His doctorate is from the University of California at Berkeley where he was awarded both a university prize for literary composition and a Poet Laureate Award.